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Retail shop and clothing stores that are geared towards kids can often be characterized by tacky aesthetics and overdone design tricks. For South Korea’s Boon Jr. Shop and Wonderwall Inc., the status quo was simply not enough for what the design the collective had in mind. Fusing a degree of visual association with schoolhouse chalkboards, the monotone interior walls of Boon Jr. Shop are juxtaposed against black and white Trechan-coated wood tiles that add a retro sense of sophistication to the square footage. The space caters to both young and old through a layout that offers fluidity and merchandising for adults, while playful drawings and delicately positioned design elements welcome children into a playful and fun environment.