adidas CEO 宣布 2019 年將發售超過 20 雙 YEEZY 鞋款
Footwear 球鞋

adidas CEO 宣布 2019 年將發售超過 20 雙 YEEZY 鞋款

並明言將逐漸改變飢餓行銷的策略。

adidas 執行長聲稱「不會和 Kanye West 斷絕關係」
Footwear 球鞋

adidas 執行長聲稱「不會和 Kanye West 斷絕關係」

最近 Ye 本人似乎也收斂許多。

adidas CEO 親述為何品牌能夠容忍 Kanye West 的「荒唐」言行
Footwear 球鞋

adidas CEO 親述為何品牌能夠容忍 Kanye West 的「荒唐」言行

在商自然僅言商。

adidas CEO 指出:高端球鞋所佔據的「市佔率」極低
Footwear 球鞋

adidas CEO 指出:高端球鞋所佔據的「市佔率」極低

「快時尚品牌更具威脅性。」

Kasper Rorsted 透露 adidas 將開啟削減門店計劃
Fashion 時裝

Kasper Rorsted 透露 adidas 將開啟削減門店計劃

線上商店成為發展重心所在。

 
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