For painters, a canvas represents their method of expression, for the newly launched SocialCreatures, fragrances have become their form of expression and creativity. Based in London, SocialCreatures utilize the absolute best ingredients (95-99% essential oils) to create contemporary fragrances for men and women. The debut of their fragrance line includes their Mens Eau De Toilette – ‘Rebel ambush: a few good spirits can start a revolution’ and the Real Real Genuine collaboration ‘Utopian: in this world there is always a place for hope’. Both the Real Real Genuine and SocialCreatures websites will have the products for sale alongside selected UK and US retailers.