Having spent the past 20 years building a name for mastermind JAPAN, Brand Founder and Creative Director Masaaki Homma has taken his vision from the niche corners of the Japanese market to Europe, the Americas and far beyond. Now a global force in fashion, mastermind has spent 2017 cultivating creative partnerships with some of the biggest names in the industry; Cole Haan, BAPE, Vans, Carhartt WIP, The North Face and adidas have all worked with the revered label in the past 12 months. As mastermind WORLD's primary artistic guide, Masaaki Homma has stayed true to his company's original aesthetics and built a streetwear empire that spans the entire planet. Evolving past being a "cult hero," Homma has become one of his craft's elite.