Concepts “If I Tell You I Have to Kill You” Capsule Collection
In following its collaborative project with Converse, Cambridge-based retailer Concepts is set to release an accompanying capsule collection of apparel. The range makes a riff on the sneaker’s tongue-in-cheek military motif, finding graphic and all-over printed T-shirts alongside a flask and lighter. Animations of grim reapers, high-rolling playing cards and skulls all add an irreverent touch to this detailed collection, executed on premium cotton blends for everyday wearability. Standing strong independent of the shoe release, look for the collectible “If I Tell You I Have To Kill You” range to drop in-store and online beginning August 16.