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Rockwell by Parra is well known for its artful urban garments and accessories but this season, the Amsterdam-based label heads to the beach with its “The Dive” towel for summer. As always, the design features another fine example of Parra’s curved post-Pop imagery, with highly-saturated colours, a diving woman and a polka-dotted background forming a suitably aquatic graphic. The towel itself is constructed from soft cotton velour and is a playful way to inject some color into your next trip to the shore. Rockwell by Parra’s 2014 “The Dive” beach towel is available now at the HYPEBEAST Store.