專利夢碎 − 美國專利商標局正式拒絕 LeBron James「Taco Tuesday」商標註冊申請
專家認為「Taco Tuesday」只是一句普通的話語訊息。
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UPDATE:在本月早些時侯,由 Lakers 明星球員 LeBron James 的公司「LBJ 商標公司」提出的「Taco Tuesday」商標申請,今回正式被美國專利商標局拒絕。
根據 Gerben 律師事務所的 Josh Gerben 的說法指出,該事務所認為這句話不能「作為商標」,因為它只是一種「普通的信息」。Gerben 還指出伊利諾伊州一家名為 Taco Tuesday 的公司已經註冊了一個「Techno Taco Tuesday」的商標,而該公司是真正從事 Taco 玉米餅銷售的公司,因而能夠通過。看來 LeBron James 需要再另外想一個全新的標語了。各位不妨於下方查看 Josh Gerben 律師提出的說法。
The USPTO has refused the TACO TUESDAY trademark application filed by Lebron James’ company LBJ Trademarks, LLC.
The refusal, issued at 6:26 PM today, finds that TACO TUESDAY is a “commonplace message” and therefore fails to function as a trademark.#TacoTuesday
My analysis👇 pic.twitter.com/eKcW2l1CnH
— Josh Gerben (@JoshGerben) September 12, 2019
ORIGINAL:有在關注 NBA 巨星 LeBron James 的球迷應該都知道 James 對於 Taco 餅的熱愛,他與家人時常會在星期二享用 Taco 大餐,James 更將此愛好冠上一個「Taco Tuesday」的名詞,並會於網路上發出相關影片。
而現在根據知名商標法律公司創始人 Josh Gerben 的報導指出,LeBron James 的「LBJ 商標公司」已經將 Taco Tuesday 此一名詞提出商標申請。據悉,LeBron James 的公司預計主要會在社群媒體、廣播、網路等領域中的廣告與行銷用途使用 Taco Tuesday,也不排除會以此人氣名詞推出相關節目。對於籃球以外的領域,LeBron James 不僅開設學校、跨足電影圈拍攝《Space Jam 2》,現在更可能將事業拓展至娛樂圈,積極發展個人的副業與興趣。
更多相關資訊各位不妨可留意 G-Shock 全新極簡設計錶型 GA-2100 發佈。
Do really people care about LeBron filing to trademark “Taco Tuesday?” Perspective: I’ve been on Twitter for 10 1/2 years. I have never had more than 100,000 votes on ANY TOPIC. Until now… pic.twitter.com/rkokgcjfmY
— Darren Rovell (@darrenrovell) September 1, 2019
A company owned by Lebron James, LBJ Trademarks LLC, has filed a trademark for TACO TUESDAY.
The filing indicates Lebron intends to continue offering his popular ‘TACO TUESDAY’ posts on social media and launch a podcast under the name.
My analysis 👇#TacoTuesday pic.twitter.com/lXFwIEy4Py
— Josh Gerben (@JoshGerben) August 31, 2019
JUST IN: LeBron James leaves no potential business opportunity on the table. Over time, he has sought to own “Taco Tuesday.” He has now filed to trademark the phrase for social media posts and a show of that name. First discovered by @JoshGerben pic.twitter.com/IXNduvilzR
— Darren Rovell (@darrenrovell) August 31, 2019