耳目一新!Burberry 全新品牌識別上線

距上次品牌識別更新已睽違近 20 年之久。

編輯 :
Fashion 時裝
4,583 Hypes

Burberry 即將發表首個由 Riccardo Tisci 掌舵的全新季度之前,Burberry 於今日在官方 Instagram 上公佈了品牌全新 Logo 與 Monogram。本次的品牌識別更新由英國知名平面設計師 Peter Saville 操刀,並在 Monogram 的設計上,將 Burberry 創始人 Thomas Burberry 全名字首「TB」交叉呈現,帶點 POP 感的逗趣風格呈現出過往 Burberry 少有的年輕樣貌,也不難看出 Riccardo Tisci 在 LVMH 與 Kering 集團持續「HYPE」化的壓力下,力求將這間英倫百年時裝屋進行「年輕化革命」的決心。全新 Burberry 品牌識別,將從今天起正式在 Burberry 所有相關官方頻道中同步更新。

The #ThomasBurberry Monogram August 2018

Burberry(@burberry)分享的貼文 於 張貼

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