Patagonia 100% Traceable Down Collection

From Fall 2014 onwards, all Patagonia down products will contain only 100% traceable down to ensure the humane treatment of the birds that supply them. The Traceable Down Standard means that all of the down used can be traced back to the birds, which have not been force fed nor live-plucked. Patagonia began working in 2007 towards building a product that keeps you warm while providing the highest assurance of animal welfare in the apparel industry. As winter approaches, the brand aims to help people understand the operations and values behind Patagonia. For more information on the 100% Traceable Down Collection, head on over to Patagonia.