Generic Surplus for OBEY: "Summer at El Matador" Video

Generic Surplus and OBEY further highlight their recent collaborative efforts with a short

Footwear Fashion
216 0 Comments
Save

Generic Surplus and OBEY further highlight their recent collaborative efforts with a short video titled “Summer at El Matador.” Shot on location in El Matador, Malibu, the video attempts to capture the sensibilities of both brands through a summer-appropriate beach setting. A previous look into the Borstal sneakers can be seen here.

Read Full Article

What to Read Next

How Grown Alchemist Brought the Ultimate Reset to Festival Season
Fashion

How Grown Alchemist Brought the Ultimate Reset to Festival Season

Presented by Grown Alchemist
With its bespoke sensory spa activation at Tomorrowland in Belgium.

Inside the Strange, Hyper-Specific World of Blondey McCoy’s New Thames Flagship
Fashion

Inside the Strange, Hyper-Specific World of Blondey McCoy’s New Thames Flagship

In a new episode of Shop Talk, skater and Thames founder Blondey McCoy walks us through the label’s new flagship and the references packed into every fixture. As he puts it: “It’s very important to look delicious.”

nanamica Has What You Need to Survive the NYC Seasons
Fashion

nanamica Has What You Need to Survive the NYC Seasons

The brand’s New York team joins us for a new Shop Talk to discuss essentials for unpredictable NYC weather, the mythos of North Face Purple Label, and why everyone is buying their selvedge denim.


Colbo Is the Lower East Side's Third Space Saving Grace
Fashion

Colbo Is the Lower East Side's Third Space Saving Grace

Inside the multi-brand retailer, wine bar, and vinyl destination that’s become one of downtown’s most essential hang spots.

CLOT x PAM x Someday Silent Auction Tees for Japan Red Cross
Fashion

CLOT x PAM x Someday Silent Auction Tees for Japan Red Cross

CLOT and Australia’s PAM join forces in a T-shirt release benefiting the current rebuilding

Musicians Raise Money for Japan Relief
Music

Musicians Raise Money for Japan Relief

The earthquake and its catastrophic consequences that hit Japan ten days ago have also touched

Teenage by Matt Wolf Trailer
Fashion

Teenage by Matt Wolf Trailer

A trailer into an upcoming film titled Teenage comes courtesy of Matt Wolf. Based on the work

MSTRKRFT - Back in the USSA
Music

MSTRKRFT - Back in the USSA

One week after we heard MSTRKRFT’s comeback tune “Beards Again,” a new song is out titled “Back

Gourmet 2011 Spring/Summer Quattro Skate
Footwear Fashion

Gourmet 2011 Spring/Summer Quattro Skate

One of the reinterpreted models to drop from Gourmet in recent times has been their skate

B.o.B - NY, NY (Crysis 2)
Music

B.o.B - NY, NY (Crysis 2)

Here comes the full audio version of B.o.B’s promotional tune for the video game Crysis 2 which


NOWNESS: Y-3 Interviews with Yohji Yamamoto & Zinedine Zidane
Fashion

NOWNESS: Y-3 Interviews with Yohji Yamamoto & Zinedine Zidane

NOWNESS recently interviewed Y-3 creative head Yohji Yamamoto and long-time adidas and Y-3

OriginalFake WINDSTOPPER GINGHAM TAILORED JACKET
Fashion

OriginalFake WINDSTOPPER GINGHAM TAILORED JACKET

Since the onset, OriginalFake has done a remarkable job of pairing technical fabrics with more

Wiz Khalifa featuring Curren$y - Rooftops
Music

Wiz Khalifa featuring Curren$y - Rooftops

It appears that Wiz Khalifa’s Atlantic Records debut Rolling Papers has been leaked one week

Peter Bjorn and John - Gimme Some (Full Album Stream)
Music

Peter Bjorn and John - Gimme Some (Full Album Stream)

Peter Bjorn and John back on the scene with their new full-length Gimme Some. According to NPR,

Daft Punk - Derezzed (The Glitch Mob Remix)
Music

Daft Punk - Derezzed (The Glitch Mob Remix)

As the arrival of TRON: Legacy R3CONFIGUR3D approaches (April 5), it is a natural fact that

Mark Ronson & The Business International - Solitude is Bliss (Tame Impala Cover)
Music

Mark Ronson & The Business International - Solitude is Bliss (Tame Impala Cover)

While everybody in the industry seemed to enjoy Austin, TX last week, Mark Ronson was across

More ▾