Summary

Meat-led pop-up MARROW redefines the grill with lesser-known cuts, open-fire cooking and eclectic flavors.Chef Chris Ma curates bold dishes blending fine-dining expertise with approachable formats.Running July 1 – August 31, 2026 at Lee Tung Avenue, Wan Chai, Hong Kong.

This summer, Hong Kong’s dining scene welcomes MARROW, a meat-led pop-up restaurant redefining the classic grill with a contemporary edge. Running from July 1 - August 31, 2026, the concept blends fine-dining craftsmanship with a relaxed, approachable atmosphere. MARROW celebrates lesser-known cuts, open-fire cooking, and eclectic flavour pairings, positioning itself as equal parts grill restaurant, neighbourhood dining room, and culinary playground.

The menu, curated by Chef Chris Ma, channels his extensive fine-dining background into bold yet accessible dishes. Ma, who previously held key roles at TATE Dining Room and Amber before leading Taiwan’s MMHG Hospitality Group, brings a refined sensibility to the pop-up. Highlights include Crispy Barramundi Croquettes with fermented soy bean and chili aioli, Sichuan Beef Tartare with smoked oil and confit egg yolk, and the signature “Typhoon Shelter” Roasted Bone Marrow topped with crispy chilli and garlic crumbs. These plates exemplify MARROW’s philosophy of reinterpreting familiar formats with unexpected ingredients and modern flair.

The grill section features standout offerings such as Australian Wagyu Bavette, New Zealand Lumina Lamb Loin with Taiwanese Magao Pepper Sauce and Grilled Turbot finished with salted lemon and brown butter. Complementary mains like Blue Crab Rigatoni and Crispy Pork Neck Cutlet expand the scope beyond fire-led cooking, while nostalgic desserts - including Chocolate Chip Cookie Tiramisu and Croissant “Pain Perdu” with vanilla ice cream - round out the experience. Reservations can be made via MARROW’s booking site, with the pop-up located upstairs at The Baker & The Bottleman in Wan Chai, Hong Kong.

F15A, 1/F Lee Tung Avenue,
200 Queen’s Road East,
Wan Chai, Hong Kong

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Summer, the season of saying yes. It’s a time to take a chance on what feels right, and few places capture that energy better than the dance floor. For BRIDGE, born Bridget Kyeremateng, music keeps her grounded in the present. The Brooklyn-based Ghanaian-Italian DJ is known for lush, sonic worlds of disco and house, and whether she’s playing a sold-out venue or an intimate kickback with friends, her approach to the deck stays rooted in community, connection, and joy.

With Summer Fridays officially in session, Hypebeast is spotlighting creatives around New York to learn how they’re tapping into weekend mode. Grey Goose is setting the tone with its new Berry Rouge Flavored Vodka, and we’re taking notes. For this installment of The Clock Out Ritual, BRIDGE lets us in on her perfect Friday reset and how she’s making the most of longer days ahead.

At her home studio in Brooklyn, we walk in on an artist in her element. Headphones on, locked in. The crowd only sees the final set, but much of the magic happens here; she’s in the final stretch, testing new tracks, refining transitions. The energy is focused, but texts about plans later start to flow in, and after some finishing touches, she shuts her laptop. The workday behind her, the weekend officially hits.

Before heading crosstown to link with friends, we pop into one of BRIDGE’s favorite haunts: her local vinyl shop. She flips through stacks of records, pulls sleeves from the shelves, on the hunt for that one track that’ll spark her next move. As much as it’s research, it’s a ritual, and for the multidisciplinary creative, the art is in the discovery.




With a few new favorites tucked away, she’s onto the next. She meets her friends, Milan and Edward, for a hang at home, and in the kitchen, the energy shifts when the trio gathers. Grey Goose Berry Rouge, lemonade, fresh berries, sparkling rosé, and mint line the counter. First order of business: mixing a round of Grey Goose Rouge Royales.

The trio made their way up to the rooftop to enjoy some sun, still high above them. Glasses in hand, conversation flowed. Good friends, great stories, and a refreshing berry cocktail to round out the vibe. It was hitting the sweet spot that summer days were made for, where everything feels easy, elevated, and effortlessly alive.

For a closer look at BRIDGE’s Clock Out Ritual, check out the video above. Grey Goose Berry Rouge is now available at select retailers nationwide and online. Head to the brand's website for more information and the full Grey Goose Rouge Royale recipe.

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Jollibee is putting its Chickenjoy reputation to work in a new format. The Filipino-founded chain has launched its all-new Jollibee Chicken Nuggets across US locations nationwide beginning July 2, translating the fried chicken program into a bite-sized menu item.

The nugget launch arrives at a specific inflection point for Jollibee's US trajectory. The brand landed on the inaugural TIME100 Industry Leaders in Food & Drink shortlist earlier this year and was named to the 2026 TIME100 Most Influential Companies list as an industry "Disrupter," recognitions that frame the chain less as a regional entrant and more as an established force in the fast-food category. That framing extends a broader pattern of Jollibee treating the US as a serious growth market rather than a satellite territory, with the chain steadily expanding its physical footprint stateside since its first American store opened in Daly City, California in 1998. The nuggets sit within that expansion narrative as a mainstream-category play designed to widen Jollibee's fast-food footprint beyond its signature Chickenjoy offering.

The product itself keeps a direct through-line to that Chickenjoy legacy. The nuggets are made with 100% all-white meat chicken breast, fried to a crispy golden exterior while maintaining a tender interior that echoes the textural profile Jollibee has built the Chickenjoy program around. The bite-sized format is served in mini buckets that mirror the presentation of Jollibee's classic fried chicken bucket, a visual choice that positions the nuggets as an official extension of the Chickenjoy lineage rather than a standalone menu addition. Size options run across 5-piece, 8-piece, 15-piece, and 30-piece configurations, giving the launch room to function as both a solo snack and a group-scale order.

The sauce lineup extends the brand's identity further. Alongside Jollibee's iconic gravy, five additional dipping sauces round out the nugget program, letting guests pair the item across a range of flavor profiles. The gravy inclusion is particularly notable, since gravy pairing has been part of Jollibee's fried chicken identity for decades and rarely appears in the US fast-food nugget category as a standard dipping option. That detail preserves Jollibee's cultural specificity within an otherwise universal menu category, threading the brand's Filipino roots into an American fast-food staple without diluting either.

Luis Velasco, SVP and Marketing Head of Jollibee Group North America, framed the launch as an extension of the brand's core chicken expertise. "We are incredibly excited to bring our signature crispy, juicy chicken expertise to our new Chicken Nuggets," Velasco said in a statement. "At Jollibee, we are always looking for ways to bring more joy to our guests' tables, and this all-new Chicken Nugget launch is the perfect example of how we continue to innovate and elevate fast-food favorites. The crave-worthy quality and high standards that made us the 'best fried chicken' in America can now be found in our new nuggets, and we can't wait for everyone to try them!"

The Jollibee Chicken Nuggets are available starting July 2 across all Jollibee US locations via in-store, drive-thru, online ordering, and the Jollibee App for delivery and mobile to-go.

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Summary

Moët & Chandon has unveiled a new Ice Impérial expression developed with Pharrell WilliamsThe bottle appears without its iconic white sleeve for the first time in the Maison's historyThe release extends Pharrell's ongoing creative collaboration with Moët & Chandon following his 2025 Brut Impérial and Nectar Impérial Rosé redesigns

Moët & Chandon and Pharrell Williams have unveiled a new expression of Ice Impérial that strips away one of the cuvée's most recognizable design elements. For the first time in the Maison's 280-plus-year history, the Ice Impérial bottle appears without its iconic white sleeve, exposing the glass beneath in what the collaboration frames as a minimalist reinterpretation of the champagne's summer identity.

The sleeveless design shift is the most significant structural change to the Ice Impérial presentation since its introduction in 2011, when Moët & Chandon became the first champagne house to produce a cuvée specifically engineered to be consumed on ice. The original white sleeve had functioned as both a visual signature and a marker of category difference, distinguishing Ice Impérial from the Maison's other cuvées and reinforcing the on-ice serving concept it was built around. Removing that layer places the glass directly in view and reorients the bottle's design toward transparency over branding, a decision Pharrell has framed as a return to simplicity that puts the drinking experience above the packaging itself.

The champagne beneath the reworked presentation remains consistent with the cuvée's established profile. The blend is dominated by Pinot Noir and Meunier and refined with Chardonnay, executed in a demi-sec style that produces a fruit-forward character with tropical nuances, a round texture, and a refreshing finish. That flavor architecture was specifically engineered around the on-ice serving format, where dilution from melting ice would otherwise flatten a drier champagne's structure. Ice Impérial's higher sugar content compensates for that dilution, holding the flavor profile intact as the ice melts through a longer serving window.

The serving ritual itself is codified as part of the product design. Moët & Chandon specifies that Ice Impérial should be served in a generous wine glass with three ice cubes rather than a traditional flute, a departure from standard champagne service that treats the glassware and ice quantity as functional components of the drinking experience rather than optional accessories. That specificity extends to the cuvée's positioning across day-parts, with the demi-sec construction designed to hold its structure across long lunches, golden hour aperitifs, and evening service without the temperature shifts flattening the profile.

Cellar Master Benoît Gouez has also developed a companion cocktail, the Spicy Mangosé, that treats Ice Impérial as a base ingredient rather than a standalone pour. The build layers the champagne with tropical mango, agave, cayenne pepper, and the Maison's Signature Ice Pearls, using the champagne's fruit-forward profile as a foundation for a sweeter, spicier composition. The inclusion of Ice Pearls, essentially oversized frozen elements designed to chill without diluting quickly, extends the on-ice engineering logic from the champagne itself into the cocktail format.

Moët & Chandon Ice Impérial and Moët & Chandon Impérial by Pharrell Williams are both available now through selected distribution channels.

DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.

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Logging off is part of the job for any creative. Behind every best idea is the feeling of being inspired, a time to take it all in. Take Temi Ibisanmi, for example: whether he’s putting together his next look or kicking it back with friends, it’s all part of the creative process. Because knowing when to step away is just as important as locking in.




Ibisanmi, better known as @tolutemi, is a Nigerian-American, New York-based model and creative director with a love for fashion, travel, and culture. In front of or behind the camera, he stays rooted in the present, grounding himself in those everyday moments that too often pass us by.

As the week comes to a close, as summer sets in, Ibisanmi walks Hypebeast through his Clock Out Ritual in Brooklyn. To celebrate the first summer of Berry Rouge, Grey Goose’s new flavored vodka, we’re following tastemakers across New York City to learn how they’re raising a glass to the weekend and ushering in that perfect Summer Friday vibe.




We first caught up with Ibisanmi in his Bed-Stuy apartment. He’s wrapping up the last few tasks of the week. A glance through the living room makes clear that style is king for the multi-hyphenate, whose space felt like an extension of his fit: classic shapes, palettes, and silhouettes elevated by thoughtful, eclectic accents. For him, the outfit is the medium, and the art is in the details. There’s an effortless cool to today’s look, from the base pieces to the accessories.

He shuts his laptop after that one final email, and the group chat comes alive about plans later on. And just like that, the weekend is underway.

A walk through the park and a stop at his favorite concept store made for a much-needed refresh from a busy week. Ibisanmi browsed through the racks and found some new pickups for his ring collection before settling in with a berry pastry to refuel for the next stop. It’s the small pleasures that made the reset complete.




As the afternoon set in, Ibisanmi linked up with friends, Jamie and Alberto, at a nearby bar. The conversation was easy, and the mood, unmistakably summer. With a refreshing round of Rouge Royales in hand, the moment feels tailored to the season. Made with the Grey Goose Berry Rouge Flavored Vodka, fresh lemonade, and sparkling rosé, the cocktail brings an effervescent brightness to the table, just a taste of those summer days ahead.

Check out the video above for a closer look at Ibisanmi’s Clock Out Ritual. Grey Goose Berry Rouge is now available at select retailers nationwide and online. Head to the brand's website for the full Rouge Royale recipe.

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The true magic of the FIFA World Cup™ is in the deep sense of national pride and the shared rituals of fans worldwide. McDonald's taps into that pulse with its latest collectible cups available in the FIFA World Cup™ Meal, turning standard tournament merch into a highly detailed visual celebration of global soccer culture. Each canvas functions as a striking portrait of the beautiful game, utilizing rich, graphic backdrops, intense typography, and vivid color schemes that instantly command attention. For fans gearing up for the tournament, these pieces are the ultimate game-day accompaniment, elevating any watch party into a certified stadium experience.

A closer look at the collection reveals how these collectibles capture the alluring spirit of the game that fans passionately rally behind. Take a look at the Mexico cup, featuring forward Santiago Giménez wrapped in vibrant patterns. Then, you have Canada’s Alphonso Davies framed by roaring, fiery lightning streaks, perfectly reflecting the wingback's explosive, game-changing pace on the pitch. The United States also gets some star power: Christian Pulisic is immortalized pressing a finger to his lips in his iconic, defiant "shush" celebration.

The international lineup expands even further. Korea’s Son Heung-min strikes his famous "camera frame" gesture against a sharp, ultra-modern backdrop. Adding a layer of timeless class is the legendary frontman Thierry Henry, bringing his unforgettable elite aura to life for France. And rounding out the line up are legendary titans like David Beckham and Ronaldinho, with fresh faces like Lamine Yamal. But the ultimate surprise of the bunch has to be Grimace, looking completely pitchside-ready in a bright yellow jersey labeled with a massive number 12, acting as the ultimate crossover matchday companion.

These cups are designed to be the centerpiece of your tournament rituals. Fans naturally gravitate toward the players who carry the weight of their home nations, and holding a cup dedicated to your team creates an instant, tactile connection to the live drama unfolding on pitch.

Whether you are pouring a cold drink before kickoff, debating tactical lineups with friends, or displaying the entire nine-cup roster on your shelf, these collectibles bridge the gap between stadium greatness and the comfort of your living room – all just in time for every single nerve-wracking minute of the FIFA World Cup™.

McDonald’s FIFA World Cup™ Meal, featuring 1 of 9 Collectible Cups, is available now at participating McDonald’s for a limited time. While supplies last.

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Summary

Nissin Foods has launched two limited-time ramen variations highlighting famous American barbecue regions available at WalmartThe Kansas City release features sweet and tangy pulled pork flavor notes designed to recreate the cookout experience without the preparation hassleBoth instant options cook in five minutes and offer a convenient alternative to traditional outdoor grilling

Nissin Foods is shifting the instant ramen landscape with a bold culinary pivot. The global noodle powerhouse just dropped two limited-time barbecue offerings tailored for the American palate. Cup Noodles Kansas City BBQ and its Texas counterpart have officially arrived at Walmart retail locations. This release blends iconic regional cookout flavors into a microwavable format. Fans can bypass the charcoal and lighter fluid entirely while securing a savory meal in just five minutes.

The Kansas City variant steps away from traditional broth to deliver a distinctly sweet and tangy profile. Product developers engineered the seasoning to mimic classic pulled pork notes reimagined inside the staple Cup Noodle. Each serving contains no added MSG and packs a hearty nutritional profile including 380 calories and 54 grams of carbohydrates. This specific recipe caters to summer days and late-night cravings alike by offering an immediate fix for intense outdoor dining nostalgia.

Nissin actively pits the two regional styles against each other in promotional materials by asking consumers which barbecue capital reigns supreme. The Texas version rounds out the dual release to represent a different cornerstone of American smokehouse culture while the Kansas City edition leans into its sticky-sweet heritage. Both options aim to eliminate common cooking disasters like burnt meat and dry ribs. The brand calls this approach securing big taste without the big fail.

This unconventional launch highlights a growing trend in the snack industry where companies fuse global convenience foods with hyper-local American flavor profiles. The experimental strategy tests the boundaries of traditional instant noodles by expanding the portfolio far beyond standard chicken and beef. Shoppers can currently find these regional staples alongside other modern innovations like HotPot Fusions and protein-enhanced lines in store aisles. The strategic rollout keeps the legacy brand culturally relevant in an increasingly competitive grocery market.

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Summary

Shanghai Plus hosts a rare eight-hands dinner in Wan Chai from June 25 – 27, 2026, uniting local culinary veterans with visiting talent.The $2,388 HKD nine-course collaborative menu features masters from Beijing’s Three-MICHELIN-Starred Chao Shang Chao and Shanghai’s One-MICHELIN-Starred The Blooms of Yue.This exclusive cross-regional showcase masterfully fuses traditional and contemporary Huaiyang, Cantonese, Chiu Chow and Sichuan gastronomy under one roof.

For three days only, Hong Kong's Shanghai Plus will host an extraordinary eight-hands collaboration dinner, uniting four acclaimed Chinese restaurants from across Shanghai, Beijing and Hong Kong.

Located at Wan Chai’s Shui On Centre, this special culinary exchange is designed to celebrate the distinct identities of four regional Chinese cuisines: Huaiyang, Cantonese, Chiu Chow and Sichuan. The concept unites chefs from Chao Shang Chao, The Blooms of Yue and Ming Court Wan Chai, alongside Shanghai Plus' own team, creating a rare dialogue between regional traditions and contemporary interpretations. The lineup features Executive Chef Poon Chun Chiu of the hosting venue, Shanghai Plus, working alongside Executive Chef Cheung Yat Fung from Beijing's Three-MICHELIN-Starred Chao Shang Chao, Chef He Zhujun of Shanghai's One-MICHELIN-Starred The Blooms of Yue, and Culinary Director Chef Tsang Chiu King of Ming Court Wan Chai.

The time-limited menu is conceived as a journey through layered flavors and textures, balancing heritage and modernity. Priced at $2,388 HKD (plus 10% subject to service charge) per guest, the specially curated nine-course tasting menu is shaped by chefs from diverse generations and culinary backgrounds, bridging traditional foundations with contemporary execution.

The gastronomic journey begins with Chef Poon’s elegant appetizers, including marinated mantis shrimps in sake and Hua Diao wine sauce, before transitioning to rich, collaborative mains. Standouts include Chef Tsang’s braised lobster with pepper cream lobster sauce, Chef He’s Sichuan-style Wagyu beef and braised giant yellow croaker with pickled long beans and Chef Cheung’s innovative stuffed pigeon leg paired with assorted seafood in a spicy sauce. The evening seamlessly concludes with Chef Poon's steamed soup dumplings, honey-glazed Chinese ham and a comforting Inaniwa udon, followed by a duo of salted egg yolk lava balls and Pandan glutinous rice roll for dessert.

Available from June 25 – 27, 2026, this rare dining event offers notable context by serving as a masterclass in regional Chinese gastronomy, gathering some of the industry’s most decorated culinary minds under one roof. While the announcement does not feature direct quotes from the founders or chefs, the conceptual framework of Shanghai Plus is vividly reflected throughout the event; much like the "+" in the restaurant's name symbolizes an experience that goes beyond traditional boundaries, the collaboration elevates heritage dishes through refined, modern techniques.

Shanghai Plus
Shui On Centre, Shop 201, 2/F,
6-8 Harbour Rd, Wan Chai, Hong Kong

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Summary

Butter Baby unveiled a permanent 50-foot chrome-plated stainless steel sculpture at Terminal 3 of Soekarno-Hatta International Airport in Jakarta on June 19, accompanied by a large-scale immersive activation dubbed "Butterlandia."The event was attended by NCT 127's Jaehyun, Thai actor and musician BRIGHT, and Japanese creator Tokyo Sims, among creators, artists, and cultural figures from across the world.The airport opening coincides with the launch of Blind Box Series 1, a collectible character series, and precedes planned expansion into South Korea, Malaysia, the Philippines, and Thailand.

Butter Baby is not a quiet act, in case you weren't already aware. On June 19th, the Jakarta-born bakery and dessert brand debuted a massive 50-foot, chrome-plated sculpture at Terminal 3 of the Soekarno-Hatta International Airport, during which a culturally expansive, multi-act festival unfurled throughout the afternoon and evening. Thousands of passengers witnessed structured chaos, concluding with a 7-ton, stainless steel statement in one of the most highly trafficked public spaces in the region.

Measuring in at 50 feet tall, and clad in chrome-plated stainless steel, this sculpture acts as a physical marker in the terminal space. It's impossible to walk past without a second glance due to its towering size and mirrored surface. Overhead, lights from within the airport bounce back from the sculpture, making it a fixture visible to many across the entire terminal. Industrially sourced, yet simultaneously aspiring, the materiality of the sculpture creates a striking juxtaposition — appropriate for a brand that first made waves as a premium donut concept in Jakarta — before planting roots in a bustling transit nexus of Southeast Asia. To clarify, this isn't a larger, scaled-up brand character dropped into an airport terminal. It feels custom-made for its space, like a public sculpture designed to be part of the cultural landscape of the space.

The undertaking itself was no small feat. Co-Museum founder Chaw Wei Yang expressed the monumental effort by stating, "This was a year-long journey involving more than 20 specialists working together to realize a seven-ton stainless steel sculpture," adding that "seeing [founders Nick and Henry Burch's] vision come to life on that scale was incredibly rewarding." Placed within one of the most widely traversed airports in Southeast Asia, the sculpture serves as a long-term visibility play and, when coupled with this launch, is expected to draw millions of passenger eyes each year.

Indonesia's Minister of Creative Economy, Teuku Rifky Harsya, was present for the reveal and alluded to this foresight, "We welcome this Creative Installation as a symbol of intellectual property ready to grow and gain recognition around the world." The fact that the Minister of Creative Economy made an appearance at the installation's launch speaks to the significance of the event: this was more than just another brand activation.

The reveal began with the Burch brothers and the Minister cutting a ceremonial ribbon before the main activation commenced. Hostesses emerged from the brand's recently opened store, carrying trays overflowing with donuts on shiny chrome platters,as they led a procession through the terminal. On the final go-round, one hostess tripped, sending donuts flying and, momentarily, causing spectators to assume a genuine accident had occurred.

The terminal paused with tension, and onlookers accustomed to a polished brand presentation were suddenly faced with an unexpected and seemingly unscripted moment. Then, as if from nowhere, a loud gong reverberated through the terminal, accompanied by a faux airport announcement declaring the flight to "Butterlandia" canceled and inviting passengers to the Butter Baby check-in counter for a free treat. The misdirection was expertly executed and received.

Suddenly and en masse, performers donning bright yellow outfits descended upon the sculpture, converging in a carefully orchestrated ritual while chanting "Butter Baby" to the rhythmic music as they circled. When the chants hit the peak of its crescendo, Butter Baby itself appeared like a manifestation. The mascot and its dynamic crew then dispersed among the crowds for meet-and-greets, photographs, games of rock-paper-scissors, and direct interaction with attendees. By the end of it all, the once transit-centric hall had transformed into the entrance of a theme park than a departure lounge. As CEO Shane Lewis proclaimed, "Jakarta is not where Butter Baby's story ends. The departure gate is where Butter Baby's story begins, and global expansion starts."

The cultural resonance of this event mirrored its physical scale, attracting notable figures such as Jaehyun of NCT 127, Thai actor/musician BRIGHT, Japanese creator Kole Sims of Tokyo Sims, and content creators Sean Solo and Jay Guapo. They joined Indonesian celebrities Luna Maya and Willie Salim to form a diverse guest list. Such a curated roster represented a strategic, multi-regional pull, drawing recognition from key markets such as South Korea, Malaysia, the Philippines, and Thailand, all identified as crucial for Butter Baby's near-term expansion strategies and featured within the guest list for the Jakarta unveiling.

This landmark airport installation also marks a point of culmination for Butter Baby's steadily building momentum. Just last December, a pop-up in Los Angeles called "Better Than You Know What" attracted A-listers like Kim Kardashian, North West, Jackson Wang, and Mark Tuan, alongside the introduction of three new flavors developed in partnership with KATSEYE. That pop-up solidified Butter Baby's ability to drive cultural relevance beyond its domestic market. However, the Jakarta sculpture emphasizes something more: a brand not merely capable of traveling, but ready to establish deep roots.

The foundations of Butter Baby's culinary offerings remain uncompromised; the food and beverage team includes former leadership from Aman Resorts and world-renowned pastry chef Dedy Sutan. Their offerings, which include an array of donuts, salt bread, soft serve, coffee, tea, and cold brew, focus on premium-grade products that differentiates them as more than just Instagram-ready bites. Its new airport location with its built-in international audience gives that premium positioning a new kind of reach.

Just like the brand's ambition to become a global name, Butter Baby's drive extends well beyond food. Future plans involve expanding the brand into toys, collectibles, and a diverse range of consumer products, with this evolution already taking physical form with Blind Box Series 1. Launched concurrently with the Jakarta event, the series features seven distinct collectible characters each rendered with unique expressions, moods, and attire. Blind Box Series 1 captures the playful spirit of the Butter Baby character and represents the first physical manifestation of the brand's clear message: Butter Baby isn't aiming to open a bakery chain, it's building a character-driven universe, now anchored by a massive, seven-ton permanent installation.

Butter Baby's Blind Box Series 1 is available now onine. Fans can also enter an online drawing for a chance to win one of ten signed charms by Jaehyun.

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Summary

• McDonald's is bringing back its original fried apple pie to U.S. menus starting June 23 to celebrate the 250th birthday of the United States
• The move marks the first nationwide return of the fried recipe since it was replaced by a baked version in 1992
• The company is promoting the launch with a 35-foot-tall fried apple pie monument located along Route 66 in Joliet, Illinois

McDonald's officially confirmed the nationwide return of its legendary fried apple pie. The fast-food giant will resurrect the cult-classic dessert at participating locations across the United States starting June 23. This highly anticipated relaunch strategically aligns with the 250th birthday of the nation. Fans have waited over three decades for a widespread release of the original recipe. The crisp and blistered pastry vanished from domestic menus back in 1992. Executives now aim to tap into deep cultural nostalgia while marking a major American milestone.

The original deep-fried treat made its initial debut in 1968. Tennessee-based McDonald's franchisees Litton and Jo Cochran developed the sweet snack to launch alongside the iconic Big Mac. It quickly became a defining pillar of the golden arches experience. The item even cultivated a dedicated political fanbase. Recent reports indicate the dessert remains a well-known Trump favorite and its impending return has sparked celebratory reactions extending all the way to the White House. Such high-profile enthusiasm highlights the enduring cultural grip of legacy fast food.

Corporate executives ultimately pulled the plug on the frying method during the early 1990s. The company faced mounting pressure from health advocates and transitioned to a baked version to appease calorie-conscious consumers. This baked iteration failed to capture the exact textural magic of the original shell. Current nutritional information shows the baked pastry clocks in at 230 calories. That total actually sits 10 calories higher than the discontinued fried predecessor. Diehard purists previously had to travel to Hawaii or select international outposts to secure the authentic crispy crunch.

Marketing efforts from McDonald's for the upcoming release include a massive physical activation. The corporation is constructing a 35-foot-tall pastry monument right off historic Route 66 in Joliet, Illinois. This colossal tribute serves as both a roadside attraction and a nod to classic Americana. Competitors across the culinary landscape are making similar patriotic moves. Burger King and Sonic recently announced their own themed menu items to capitalize on the semiquincentennial momentum. The undeniable heavy hitter remains the golden arches and its revived 1968 classic.

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Summary

• Christie’s plans to open a 500-square-foot boutique wine shop at its Rockefeller Center headquarters in New York later in 2026
• The auction house secured a tailored legislative amendment to bypass a Prohibition-era regulation that previously prohibited wine retailers from owning vineyards
• To ensure compliance with the spirit of the law, Christie’s has agreed not to sell any vintages produced by its owner’s Artémis Domaines group

Christie’s is expanding its physical retail footprint with the upcoming launch of a dedicated wine boutique. The global auction house plans to open a 500-square-foot shop inside its New York headquarters at 20 Rockefeller Plaza. This move follows a major legislative victory where state lawmakers passed a highly tailored bill allowing the firm to bypass Prohibition-era regulations governing the Alcoholic Beverage Control Law. Previously, these rules strictly prevented wine retailers from simultaneously operating as winemakers. The restriction directly conflicted with French billionaire owner Francois Pinault and his holding company Artémis Domaines, which controls prestigious vineyards including Chateau Latour and Eisele Vineyard.

To facilitate the Midtown launch, the auctioneer acquired a Bronx-based wine shop at 841 Barreto Street in 2024. The company subsequently applied to transfer that existing liquor license directly to its Rockefeller Center flagship. Small business owners have publicly criticized the political maneuvering required to secure this carveout. Independent retailers argue the exemption favors wealthy corporations over local merchants who must strictly adhere to the established regulatory framework. A similar New York State Liquor Authority rule famously cost Eataly a massive half-million-dollar fine in 2014 for undisclosed vineyard ownership.

The strategic expansion aims to aggressively boost Christie’s standing in the highly competitive fine vintage market. Records show the house currently trails archrivals Sotheby’s, Acker and Zachy’s with $89 million in global wine revenue. Pushing into physical retail offers a direct pipeline to wealthy legal and financial professionals working nearby. To ensure full compliance with the newly passed legislation, the boutique agreed to strictly exclude any bottles produced by the Pinault family from its shelves.

This brick-and-mortar push arrives on the heels of immense auction success for the firm. High-profile achievements include the historic $28.8 million sale of the William I. Koch collection. Bringing premium selections directly to consumers signals a confident pivot for the brand. Offering curated daily access to rare labels allows Christie’s to cement its cultural relevance among serious collectors outside the traditional auction calendar.

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Summary

• Torikaze Hong Kong hosts Chef Yoshiteru Ikegawa for a three‑night guest chef event between July 28–30, 2026
• Limited yakitori omakase menu features seasonal cuts, vegetables and signature binchotan grilling
• Reservations are now open via Torikaze Hong Kong

This July, revered Japanese yakitori master and Torishiki ICHIMON group founder Yoshiteru Ikegawa will return to Torikaze Hong Kong for an exclusive three-night guest chef experience. Taking place from July 28 to 30, 2026, the highly anticipated event will be hosted at the restaurant's premium location at Forty-Five, LANDMARK.

Chef Ikegawa, who earned a Michelin star for his renowned Tokyo establishment Torishiki, rarely makes international culinary appearances, making this a unique opportunity for local diners to witness his artistry. For three nights, Chef Ikegawa will be joining forces with his disciple, Hong Kong Head Chef Ryo Matsui, where they will present a special yakitori omakase menu priced at $1,480 HKD (plus 10% per guest).

The menu is designed as a progression of seasonal flavors, beginning with appetizers such as silky liver mousse, chilled corn soup and ginger‑shiso chicken roll, followed by stuffed chicken wings filled with Yunnan mushrooms. Guests will then enjoy a curated selection of signature yakitori cuts grilled over premium Kishu binchotan charcoal, including thigh, shoulder, gizzard, heart, fillet, tsukune meatball, chicken oyster and wing, alongside vegetables like Manganji peppers, okra and sweet potato. Additional highlights include cold tomato with water beans, a comforting claypot rice with sweet corn, and a tropical finale of coconut and mango ice cream.

The limited-edition menu serves as a pure reflection of Yakitori-do, or "The Way of Yakitori," a culinary discipline defined by technical precision, restraint and an ultimate respect for ingredients. This exacting approach is best captured by Chef Ikegawa’s guiding motto, "one skewer, one lifetime," which emphasizes that every single piece of meat is grilled individually according to its specific cut, fat content, texture and ideal temperature. Reservations can be made via Torikaze Hong Kong.

Torikaze Hong Kong
43-45/F, FORTY-FIVE, Gloucester Tower, Landmark,
15 Queen's Road Central, Central, Hong Kong

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Summary

• Krispy Kreme's Summer Seasonal Collection launches June 16 at participating U.S. shops for a limited time, featuring four doughnuts and two new frozen beverages
• The collection introduces two new doughnut builds — the Original Glazed Strawberry Cake Doughnut and the Lemon Bar Doughnut — alongside two returning formats and a pair of fruit-infused lemonade chillers

Krispy Kreme's Summer Seasonal Collection arrives June 16 with six limited-time offerings built around distinct flavor profiles and specific construction logic. Available at participating shops across the US, the collection spans four doughnuts and two new frozen beverages, each assembled with a defined base, coating, and finish rather than a generic seasonal gesture.

The two new doughnut builds anchor the collection. The Original Glazed Strawberry Cake Doughnut starts with an old-fashioned cake doughnut base in Krispy Kreme's Original Glazed format, adding strawberry flavor to a silhouette that runs denser and crispier than the brand's standard yeast-raised ring. The construction is deliberately restrained — the strawberry works into the cake itself rather than arriving as a secondary topping layer, keeping the build clean.

The Lemon Bar Doughnut takes a more layered approach. An Original Glazed doughnut forms the base, which is then dipped in white icing and rolled in cookie pieces before receiving a lemon swirl finish and a sweet powdered coating. The result is a four-element build — glaze, icing, cookie crunch, lemon swirl — that stacks texture and citrus acidity in sequence rather than blending them into a single note.

Two returning formats round out the doughnut lineup. The Key Lime Pie Doughnut uses an unglazed shell construction with key lime pie Kreme piped inside, the exterior dipped in lime green icing and finished with a frosting dollop and graham-flavored crunch. The Cannoli Inspired Doughnut works an unglazed ring base dipped in chocolate icing and cookie crunch, topped with cannoli-flavored buttercreme and a sweet powdered coating. Both lean on the contrast between their exterior coatings and interior fills as the primary structural idea.

The beverage side introduces two limited-time Lemonade Chillers alongside Krispy Kreme's existing Frozen Lemonade and Strawberry Chiller formats. The Watermelon Infused Lemonade Chiller blends frozen lemonade with watermelon flavor, prioritizing a crisp, cooling finish over sweetness. The Mango Infused Lemonade Chiller takes the same lemonade base in a tropical direction, balancing mango against the citrus with a brighter, more acidic close. Both are designed as cold counterparts to the doughnut lineup rather than standalone dessert items.

Krispy Kreme's Summer Seasonal Collection is available beginning June 16 at participating US shops, via the Krispy Kreme app, and online.

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Summary

• Rocky's Matcha has announced the launch of its new Single Serve Packets designed for on-the-go consumption

• Sourced from Yame, Japan, the portable blend features a mix of Okumidori, Yabukita, Okuyutaka, and Saemidori cultivars

• Each box contains 10 individual three-gram stick packets and will launch via the brand's webstore and select retailers

Rocky's Matcha has officially announced the launch of its new Single Serve Packets. Specially created with travel, daily commutes, and busy modern routines in mind, the innovative product is designed to bring a high-quality matcha experience to life on the go. The launch ensures that consumers can easily maintain their daily wellness rituals wherever their schedule takes them, doing so completely without compromising on taste or overall quality.

At the core of the new offering is a premium powder sourced directly from Yame, Japan. The carefully curated blend features a precise combination of Okumidori, Yabukita, Okuyutaka, and Saemidori cultivars. This specific agricultural selection results in a smooth, well-balanced matcha experience that delivers a nutty, creamy profile alongside deep, earthy umami notes. Beyond the taste profile, the clean blend is formulated to provide a calm, sustained energy boost to power users through the day.

Each packaged box contains 10 individual single-serving stick packets, with each individual packet holding a perfectly measured 3g serving of the Japanese green tea blend. This thoughtful portioning allows for seamless, clean preparation whether users are brewing at home, working in the office, or navigating global travel.

The Rocky's Matcha Single Serve Stick Packets will be available to purchase on Thursday, June 18th at rockysmatcha.com and select retail partners.

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Summary

• Erewhon and J Balvin have launched "Chimba de Smoothie," a limited-edition smoothie inspired by the colors of the Colombian flag, available now at Erewhon locations in Los Angeles and New York City
• The drink layers creamy coconut, pineapple, and raspberry into a La Tricolor-inspired visual, with ingredients including Organic Blue Majik Spirulina, Organic Mango, Organic Pineapple, and Organic Raspberry Goji Compote handling the yellow, blue, and red color story
• Every purchase supports Vibra en Alta, J Balvin's charity dedicated to helping young Colombians unlock their potential through education, creativity, community, and opportunity

Erewhon and J Balvin have launched "Chimba de Smoothie," a limited-edition smoothie created to celebrate J Balvin's performance and support Colombia during the 2026 FIFA World Cup. Available now at Erewhon locations in Los Angeles and New York City, the drink translates the Colombian flag's yellow, blue, and red into a layered smoothie built from organic mango, pineapple, Blue Majik Spirulina, and raspberry goji compote, with every purchase benefiting Vibra en Alta, the Medellín-born artist's charity for young Colombians.

The ingredient architecture maps directly onto La Tricolor's three colors. The yellow layer draws from Organic Mango and Organic Pineapple, warm tropical fruits that anchor the smoothie's flavor profile and carry the brightest band of the Colombian flag. Organic Blue Majik Spirulina handles the blue, the algae-derived ingredient that gives the middle layer its distinctive deep color while contributing its nutritional profile to the drink's functional brief. The red comes from the Organic Raspberry Goji Compote, a blend of orange juice, coconut water, raspberries, goji berries, and maple syrup that closes the color sequence and introduces a tartness against the sweetness of the mango and pineapple layers below it.

The base that holds the three layers together is built from MALK Organic Coconut Milk and Vita Coco Farmers Organic Coconut Water, giving the smoothie the creamy, tropical foundation the flavor description references. GROW Organic Banana adds body, Organic Turmeric and Klar Blood Orange Nootropics Drink Mix bring functional additions consistent with Erewhon's wellness brief, Nordic Naturals Ultimate Omega extends the nutritional profile further, and Erewhon A2 Whey provides the protein component. The full ingredient list is longer than most Erewhon collaborations, reflecting both the flag's three-color structure and the smoothie's dual brief as a cultural object and a functional drink.

The charity component gives the Chimba de Smoothie a dimension that most Erewhon celebrity smoothies do not carry. Vibra en Alta, founded by J Balvin, directs support toward young people in Colombia through education, creativity, community, and opportunity, connecting the drink's World Cup moment directly to the country it represents. "Chimba" itself is Medellín slang for "awesome," which grounds the product's name in the city and the cultural context that shaped Balvin as an artist.

J Balvin's "Chimba de Smoothie" is available now at Erewhon locations in Los Angeles and New York City for $22 USD. Every purchase supports Vibra en Alta.

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Having explored the longstanding distillery of Wild Turkey bourbon in an episode of Visits, Hypebeast reunites with Associate Master Blender Bruce Russell to find out how the heritage instilled in the Gold Foil Edition has also influenced the design of the bottle and packaging.

In a new installment of Unboxing, Russell begins by delving into the landscape that emblazons the canister. Exhibiting a look that is “completely unique in the [Wild Turkey] category,” it features hand-drawn illustrations by artist Brendan Lamb, which draw inspiration from the marketing style of the ‘50s and ‘60s to bring to life a story of the legendary turkey hunt that gave the brand its name.

Within the landscape image printed onto the canister, fans will be able to spot a cabin with two chimneys that represents the distillery’s Station Master house as well as several subtle tributes hidden in plain sight, such as a tiny bottle of a Wild Turkey 101 on a tree stump.

After dissecting the outer of the cylindrical canister, Russell then reveals the bottle in a deep brown compartment that noticeably complements the rich tones of the 16-year old Kentucky Straight bourbon whiskey at 120 proof. Paying homage to Wild Turkey’s array of archival bottles – including the original Gold Foil Vintage from its 1985-1995 production – whilst also creating its own visual language, the bottle boasts a slightly more sculpted silhouette and a new label that introduces the Austin Nichols Archives series.

The opposite side of the canister lining comes wrapped in luxurious gold foiling. At the center, a replica of the original Gold Foil Vintage bottle label is embossed beside Russell’s handwritten signature, commemorating his first solo release for the brand. Emphasizing the rarity of the release, he says, “With this Archives release, you’re not only collecting a bottle or a piece of limited-edition art, you’re collecting a piece of history.”

Watch the full Unboxing episode in the above. You can now shop the Wild Turkey Gold Foil Edition online, retailing for $400 USD.

DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.

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Summary

• NFL legend Tom Brady has officially launched Good Nut, a brand-new organic coconut water line
• Created in partnership with instant commerce leader Gopuff, the beverages are sourced from organic Vietnamese coconuts
• The premium drink lineup arrives in three distinct flavors including Original, Chocolate, and Sparkling

Tom Brady is officially expanding his post-NFL business empire with the introduction of Good Nut Organic Coconut Water. Arriving as the latest development in his ongoing partnership with Gopuff, the seven-time Super Bowl champion is bringing his highly disciplined approach to nutrition directly into the beverage market. While the playful name has already dominated social media conversations, the brand itself focuses heavily on delivering a premium, health-conscious alternative to over-processed sports drinks.

A detailed look at the new Good Nut lineup reveals a clean, straightforward approach to daily hydration. The premium beverages are sourced entirely from organic Vietnamese coconuts, ensuring a naturally refreshing taste profile. Staying true to Brady's strict wellness standards, the entire product line contains zero added sugars, artificial sweeteners, dyes, or synthetic flavors.

Packaged in sleek 11.8-ounce cans, the collaborative release caters to a variety of consumer preferences with three distinct variations. The initial drop includes a classic Original Coconut Water, a carbonated Sparkling option, and a standout Chocolate flavor. The unique chocolate iteration was reportedly developed straight from Brady's personal preference, offering a creamy, healthier alternative to traditional chocolate milk.

Tom Brady's Good Nut is officially available on Gopuff.

 

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Summary

• BAO launches BAO Fast Foods (BFF), reimagining Taiwanese culture within global fast food
• Menu highlights include split wings, chopper fried chicken, nitro teas and BAO‑branded treats
• A Taipei pop-up opens on June 11, ahead of a 2027 permanent location

BAO is set to launch its newest concept, BAO Fast Foods (BFF), marking a bold reimagining of fast food through the lens of Taiwanese culture. Rooted in BAO’s journey from a humble East London car park stall to a cult restaurant group with seven locations in London, BFF aims to bring everyday Taiwanese culture into the global fast food narrative.

The concept draws inspiration from Asian convenience stores, offering a seamless, speedy experience that feels generous rather than compromised. The menu will feature concise yet inventive offerings such as Taiwanese fried chicken reworked into playful formats like the split wing - carved in half for easier eating - and the chopper, which is designed with an exposed bone so diners can hold it comfortably. Nitro teas served in frozen disposables, BAO‑branded treats, as well as collaborations with other creators will round out the selection, reinforcing the brand’s playful yet thoughtful approach to design and food.

The culinary lineup also includes nitro teas served in frozen disposables, own-branded BAO treats, classic Asian convenience store goodies, and unique collaborations. As teased on social media, the menu pushes the boundaries of fast food with inventive items like a street-style shaved beef noodle soup and a unique braised pork-flavored distilled liquor created in partnership with SC Lab. Emphasizing the broader vision behind these offerings, co-founder Shing Tat Chung notes, "BFF stands for BAO Fast Foods, but it also stands for Best Friends Forever and Better Fast Food... when we say better, we're exploring what that can really mean not better in the sense of health, but how can it be better for a community?"

Before opening its first permanent brick-and-mortar location in early 2027, BAO is heading back to Taiwan - its cultural roots - to test and develop BFF from the ground up. The experimental pop-up convenience store will run from June 11 - 27, 202 in Taipei's Songshan District, allowing the team to trial the concept with the community actively involved.

BFF（Bao Fast Foods)
1F, No. 2, Lane 32, Alley 16, Guangfu S. Road,
Songshan District, Taipei City 105, Taiwan

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Summary

• The Odyssey has revealed a second popcorn bucket, a Trojan Horse-shaped collectible with a secret stomach hatch that opens to release popcorn, available in-theater at Regal, AMC and Cinemark locations
• The Trojan Horse bucket is the second collectible for the film, joining the previously announced IMAX Film Camera Popcorn Bucket, which sold out on its first day of online availability
• The Odyssey opens in theaters on July 17, directed by Christopher Nolan and starring Matt Damon, Tom Holland, Anne Hathaway, Lupita Nyong'o, Zendaya and Charlize Theron

The Odyssey has revealed its second collectible popcorn bucket: a Trojan Horse with a secret hatch in its stomach that opens to release popcorn. Announced via the film's official X account on June 9, the bucket is available for in-theater purchase at Regal, AMC and Cinemark locations ahead of the film's July 17 opening, and is not yet available online.

The design's logic is immediately legible. The Trojan Horse is the pivotal object in the story The Odyssey is built around: the Greeks constructed a giant wooden horse, concealed soldiers inside, and presented it as a gift to Troy, whose citizens brought it inside the city's walls without knowing what was hidden within. The bucket inverts that history with appropriate absurdity — instead of Greek soldiers, the stomach contains popcorn, and instead of a siege, what tumbles out is a snack. The hatch mechanism means the popcorn does not sit in the horse's back or top but emerges from its midsection, which is either the most or least dignified way to eat popcorn at a Christopher Nolan film, depending on your perspective.

The Trojan Horse bucket is the second collectible for The Odyssey, arriving shortly after the IMAX Film Camera Popcorn Bucket, which sold out on its first day of online availability. The two objects occupy different registers: the IMAX camera bucket is a tribute to the film's production technology, appealing to film nerds and Nolan completists; the Trojan Horse is a piece of mythology made snackable, appealing to anyone who finds the concept funny enough to carry through a two-hour-plus runtime. Having both available gives the film a collectible ecosystem that covers two distinct audience impulses.

The film itself follows Odysseus across his grueling 10-year journey home after the Trojan War, with Matt Damon in the lead role. Tom Holland plays Telemachus, Odysseus' son; Anne Hathaway plays Penelope, his wife; and Lupita Nyong'o takes on the dual role of Helen of Troy and her sister Clytemnestra. The ensemble extends to Charlize Theron, Mia Goth, Jon Bernthal, Zendaya, John Leguizamo and Benny Safdie. It is, in other words, a film with enough star power to justify two popcorn buckets.

The Trojan Horse Popcorn Bucket is available for in-theater purchase at Regal, AMC and Cinemark. The Odyssey opens in theaters July 17.

The Trojan Horse Popcorn Bucket has arrived. Experience The Odyssey in theaters 07.17.26: https://t.co/sk8jwTAKih pic.twitter.com/FPS8ZwJNGs

— The Odyssey Movie (@odysseymovie) June 9, 2026

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