Nike x Kim Jones 聯乘「Football Reimagined」系列正式發布
這位英國設計師尋找一條截然不同的設計道路,顛覆想象。
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在發布與 Off-White™ 聯乘「Football, Mon Amour」系列的同時,Nike 也正式帶來由英國設計師 Kim Jones 全新打造的合作企劃。這個名為「Football Reimagined」系列已在上月中於倫敦 Dover Street Market 率先亮相,而與 Virgil Abloh 的概念相反,Kim Jones 運用足球去探究時尚設計中理智的一面。他將短褲、球衣和訓練夾克這些傳統的運動服重新進行調整,使其剪裁更能凸顯身材比例。Jones 在這個系列中並未從足球裝備汲取設計元素,而是受到 7、80 年代倫敦朋克風格的啟發,結合意大利的精緻工藝「顛覆想象」。「整個朋克時代的設計重心都在尋找最佳的身材比例上,當時的人們認為這樣穿著才能充滿力量。那個時代的 DIY 創意也賦予了我不少靈感,打碎再進行重組,最終又一個嶄新的系列誕生了。」Kim Jones 說道。除了運動服系列外,這一設計概念也在鞋款上有所體現。基於 Air Max 360 全掌氣墊大底,這雙鞋款糅合了 Mercurial 足球鞋以及 Jones 最喜愛三雙鞋款 Footscape、Vandal 及 Air Max 97 的經典元素。「將這些元素都融入到一雙鞋款之上,是對朋克文化最好的致敬。」他補充說。
Nike x Kim Jones「Football Reimagined」系列將於 6 月 7 日開始在 nike.com 及各大指定店舖發售,敬請期待!