Harry Styles' Pleasing Drops First Ready-to-Wear Collection for Summer 2024

With youthful shirting, playful tracksuits, charming tote bags and more.

Fashion
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Harry Styles’ label Pleasing is known for its playful nail polishes and genderless fragrances, but its fashion products have always been more safely categorized as merch—until now. The brand, led by Creative Director Harry Lambert, has just unveiled its first-ever ready-to-wear collection for Summer 2024, titled “Wet, Hot, Pleasing Summer.”

The expansive, 25-piece lineup is filled with optimistic graphics and light-hearted patterns. Among the standouts, button-up, short-sleeved shirts house beaming sun motifs and wavy stripes alike, while drawstring shorts, which cut off at the mid-thigh, adopt identical prints.

The collection’s hero is “The Pleasing Loves You” tracksuit, which includes a heart-embossed, varsity-style jacket and pleated trousers with similar affectionate decorations. Meanwhile, the “Drive Me Crazy” knitted vest, which features a cute red car in the center of the torso, could easily have been pulled straight from Styles’ closet.

Down the line, rainbow rays take over pocketed T-shirts, short shorts and hats, and Pleasing’s classic logo crewneck returns in a pink hue. Rounding out the range, the brand’s signage appears in big text on squiggly, “extra-huge” beach towels, and youthful charms dangle from two tote bags in yellow and orange colorways.

Pleasing’s Summer 2024 collection is now available to shop on the brand’s webstore, with prices ranging from $55 USD to $275 USD. Explore the full lineup in the gallery above.

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