The Air Jordan 3 Joins This Year's "Quai 54" Collection

Celebrating Paris’ annual streetball tournament with special branding elements.

Footwear
2.7K

Jordan Brand is one of the primary sponsors involved with Quai 54 — an international streetball event that takes place in Paris each year. On top of its support with hosting, the Jumpman team takes time each year to assemble thematic releases of several sneakers. Last year’s highlights included takes on the Air Jordan 1 Low and Air Jordan 2 Low. While the Air Jordan 1 Low has been revealed to be returning for this year’s collection, it has now been unveiled that the Air Jordan 3 is joining in on the fun as well.

Showcased via official Nike imagery, this new take on the Air Jordan 3 begins with an all-too-familiar white leather base. From there, a dark gray enters the mix at the suede mudguard, collar and laces while a bright blue appears at the tongue branding — featuring the Quai 54 logo at the left shoe and the Jumpman logo at the right. Looking to the heel, a translucent heel tab with the typical Jumpman branding is layered atop a black Quai 54 logo. Supporting the sneaker, an off-white midsole is backed by a black outsole.

At the time of writing, Jordan Brand has not announced when its “Quai 54” collection will be hitting shelves this year. Look out for this thematic take on the Air Jordan 3 and other silhouettes to land on shelves later this year via Nike SNKRS and select retailers around the $200 USD price point.

Read Full Article

What to Read Next

Detailed Look at This Year's Air Jordan 3 "Black Cement"
Footwear

Detailed Look at This Year's Air Jordan 3 "Black Cement"

A faithful homage to the 1988 classic.

Jordan Brand to Celebrate Valentine's Day With the Air Jordan 3 Next Year
Footwear

Jordan Brand to Celebrate Valentine's Day With the Air Jordan 3 Next Year

The latest Jumpman-related rumor is pointing towards a festive pink colorway of the hit silhouette.

The Air Jordan 3 "Black Cat" Is Rumored To Return Next Year
Footwear

The Air Jordan 3 "Black Cat" Is Rumored To Return Next Year

Following the release of the Air Jordan 5 “Black Cat” later this year.


A "Hydrogen Blue" Version of the Air Jordan 3 Arrives Next Year
Footwear

A "Hydrogen Blue" Version of the Air Jordan 3 Arrives Next Year

Learn more about the latest rumored look to land on the AJ3.

Craig Green and adidas Return to the SQUASH POLTA AKH
Footwear

Craig Green and adidas Return to the SQUASH POLTA AKH

Again reinterpreting the squash silhouette with three retro-inspired colorways.

'The Bear' Season 3 Is All About "Non-Negotiables"
Entertainment

'The Bear' Season 3 Is All About "Non-Negotiables"

Stream the new two-minute trailer now.

An Air Jordan 3 "Diffused Blue" Is Rumored to Release Next Spring
Footwear

An Air Jordan 3 "Diffused Blue" Is Rumored to Release Next Spring

The new colorway is said to be part of an unannounced collaboration.

Balenciaga's Platform Sneaker Is for Big Steppers Only
Footwear

Balenciaga's Platform Sneaker Is for Big Steppers Only

Sitting atop a six-inch platform.

OpenAI Replaces Dissolved ‘Superalignment Team’ With Safety and Security Committee Led by Sam Altman
Tech & Gadgets

OpenAI Replaces Dissolved ‘Superalignment Team’ With Safety and Security Committee Led by Sam Altman

Altman has been criticized for his supposed mishandling of AI safety.


North West Is a Californian Queen in Bespoke ERL for Her Performance in 'The Lion King'
Fashion

North West Is a Californian Queen in Bespoke ERL for Her Performance in 'The Lion King'

Simba wears streetwear now.

Dior’s Modern Tailoring Capsule Leans Into Its Elevated House Codes
Fashion

Dior’s Modern Tailoring Capsule Leans Into Its Elevated House Codes

Fusing the classic and contemporary.

Mads Mikkelsen and ZEGNA Cut the Ribbon on "VILLA ZEGNA" In Shanghai
Fashion

Mads Mikkelsen and ZEGNA Cut the Ribbon on "VILLA ZEGNA" In Shanghai

Opening a mystical oasis inspired by the brand’s linen-filled SS24 runway.

The US TikTok Ban Will Head to Appeals Court This September
Tech & Gadgets

The US TikTok Ban Will Head to Appeals Court This September

The court will hear two suits, one filed by the app’s legal team and another by a group of creators.

Check out the ‘Wolfs’ Official Trailer With Brad Pitt and George Clooney
Entertainment

Check out the ‘Wolfs’ Official Trailer With Brad Pitt and George Clooney

Out in theaters on September 20.

More ▾