notwoways to Drop Brand-New Formula Silhouette
With the brand continuing to keep its feet firmly on the ground with affordable and clean-cut designs.
Callum McGinley and Rockwell Princely’s London-based sneaker label notwoways is continuing to keep its feet firmly on the ground in the competitive world of sneakers. The brand’s ethos is built on dropping affordable, original, and familiar designs, and this process has been continued through the presentation of its third-ever silhouette: the Formula.
The new sneaker has been thoughtfully designed and tailored from the ground up, integrating targeted layering techniques while effortlessly merging advanced anti-crease technologies. Featuring an ergonomically crafted outsole, the comfortable shoe is complemented by a curved back heel that enables smooth pivoting when on the move.
Aesthetically, the Formula has been hit with a crisp white colorway, while speckles of orange are applied to the distinct “arrow bottom” and lace tip details. Furthermore, the supplementary laces include heavy-duty lace tips crafted from white metal.
Rounding off the new notwoways experience, the sneaker also comes packed in an all-new shoe box that comes accompanied by a dust bag and an assortment of extras including a premium leather hangtag.
You can take a closer look at the latest sneaker from notwoways above and it will be available to shop via the brand’s official website from June 6 for £110 GBP.
In other footwear news, check out the new footwear drop from Balenciaga.
