Burberry's Spring 2024 Campaign Embraces Natural British Beauty

Starring Bukayo Saka, Jourdan Dunn, Ramla Ali, and more.

Fashion 
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Daniel Lee is continuing to steer Burberry into new directions, setting the standard for current generations of fashion lovers. This year, the brand has taken over the world, dominating international cities with British flair across its “Burberry Streets” initiative.

Burberry is returning home for its Spring 2024 campaign, enlisting local talent to take its new collection streetside. Shot by UK photographer Tyrone Lebon, the campaign stars several recognizable faces, seeing Arsenal footballer Bukayo Saka explore blooming gardens in warped check shirting and essential Burberry trench coats. English musician Damon Albarn promotes his natural beauty in Burberry’s seasonal offerings, while Iris Law and Jourdan Dunn expand the womenswear range with psychedelic uniforms and quilted bomber jackets.

From hitting London’s flower markets to diving into crystal ponds and inspecting local streets, Burberry’s Spring 2024 campaign is young, wild, and free.

Take a closer look at Burberry’s Spring 2024 campaign in the gallery above.

In other news, Future officially debuts his inaugural LANVIN LAB collection.

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