New Balance 上海「247 一日限定便利店」活動現場回顧
為 New Balance Lifestyle 開啟嶄新篇章。
![New Balance 247 Luxe Shanghai Pop-up Store](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F01%2Fnew-balance-247-luxe-shanghai-pop-up-store-11.jpg?cbr=1&q=90)
![New Balance 247 Luxe Shanghai Pop-up Store](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F01%2Fnew-balance-247-luxe-shanghai-pop-up-store-22.jpg?cbr=1&q=90)
![New Balance 247 Luxe Shanghai Pop-up Store](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F01%2Fnew-balance-247-luxe-shanghai-pop-up-store-32.jpg?cbr=1&q=90)
![New Balance 247 Luxe Shanghai Pop-up Store](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F01%2Fnew-balance-247-luxe-shanghai-pop-up-store-42.jpg?cbr=1&q=90)
![New Balance 247 Luxe Shanghai Pop-up Store](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F01%2Fnew-balance-247-luxe-shanghai-pop-up-store-52.jpg?cbr=1&q=90)
![New Balance 247 Luxe Shanghai Pop-up Store](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F01%2Fnew-balance-247-luxe-shanghai-pop-up-store-62.jpg?cbr=1&q=90)
為慶祝首波 247 Luxe 鞋款全球同步發售,New Balance 緊接香港之後,選址上海新天地,聯手知名街頭店舖 DOE 在太平湖畔打造了「247 一日限定 Pop-up Store」,還特別選在 1 月 7 日下午 2 時 47 分「開門迎客」,以「便利店」的形式呈現全新 247 一周七天、一天 24 小時的穿搭設計理念。而隨夜幕降臨,「247 一日限定便利店」更搖身一變成為派對現場,曾獲得香港電影金像獎最佳原創歌曲得主、Hip-Hop 歌手 Dough-Boy 及 DJ Gavia 助陣表演,在熱力四射的音樂與變幻的燈光中,將活動推向高潮。