Raf Simons 2015 春夏造型企劃
最近由《Business of Fashion》發表,由自由評論員 Lou Stoppard 撰寫的文章《A Picture Is Worth a Million
![](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2015%2F01%2Fraf-simons-4-spring-summer-campaign-launch-4.jpg?cbr=1&q=90)
![](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2015%2F01%2Fraf-simons-1-spring-summer-campaign-launch-1.jpg?cbr=1&q=90)
![](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2015%2F01%2Fraf-simons-3-spring-summer-campaign-launch-3.jpg?cbr=1&q=90)
![](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2015%2F01%2Fraf-simons-2-spring-summer-campaign-launch-2.jpg?cbr=1&q=90)
最近由《Business of Fashion》發表,由自由評論員 Lou Stoppard 撰寫的文章《A Picture Is Worth a Million Likes》,內容講述社交媒體的普及對品牌的形象企劃時所帶來的影響,而文中更列舉了 Céline 與 Calvin Klein 最近先後發表的形象企劃作為例子,剖析品牌在設計形象企劃的時候如何受到社交媒體的影響。最近比利時品牌 Raf Simons 亦發表了 2015 春夏的造型企劃,邀來《032c》的攝影師 Willy Vanderperre 掌鏡拍攝,宣揚品牌訊息。不知道這個宣傳企劃在社交媒體上又能夠獲得多少個讚呢?