The skate brand presents an exclusive range of streetwear apparel for the American retailer.
Inspired by classic American varsity and sports, Primitive’s new collection celebrates friendly competition.
Paul Rodriguez and longtime sponsor Nike SB team up to celebrate the rider’s Primitive shop.
Primitive Apparel’s 2015 summer collection is presented in an illustrated editorial done by the
Paul Rodriguez has a lengthy relationship with California-based brand Nixon, with the craft watch
Paul Rodriguez-headed Primitive returns with another range of street- and skate-ready garments for
Primitive joins CA-based street label CLSC to present the “Morning After Pack.” Embodying all the
Itself a representative of the kind of entrepreneurial spirit that defines the streetwear landscape
Primitive links up with the likes of Willie T, Jeffrey Woodings, and Calum Best as it heads to
Based in California, Paul Rodriguez’s Primitive imprint has been gaining steam recently with its
Los Angeles-based Primitive has joined adidas Skateboarding to present the first collaborative
Fresh off the recent introduction of Primitive Skateboarding, Paul Rodriguez’s Primitive returns
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