Premier

A First Look at the Premier x Nike SB Stefan Janoski Max "Fish Ladder"
Footwear

A First Look at the Premier x Nike SB Stefan Janoski Max "Fish Ladder"

Grand Rapids-based Premier is set to drop another Nike SB collaboration.

Premier x New Balance M998 "PRMR"
Footwear

Premier x New Balance M998 "PRMR"

New Balance celebrate’s Michigan’s automotive heritage with a new collaboration.

Premier x Saucony "Work/Play" Pack
Footwear

Premier x Saucony "Work/Play" Pack

Premier links up with Saucony for a nod to both labor and leisure.

Premier x Saucony "Work/Play" Pack Teaser
Footwear

Premier x Saucony "Work/Play" Pack Teaser

The Grand Rapids-based skate shop teases its latest collab with Saucony.

Premier x Nike SB Dunk High Pro "Northern Lights"
Footwear

Premier x Nike SB Dunk High Pro "Northern Lights"

Following last week’s release of the “Northern Lights” Dunk Low Pro from Nike SB and Premier, the

Premier x Nike SB Dunk Low Pro "Northern Lights"
Footwear Fashion

Premier x Nike SB Dunk Low Pro "Northern Lights"

This holiday season, Grand Rapids-based Premier offers an alternative perspective of the Aurora

Premier 2014 Fall Capsule Collection
Fashion

Premier 2014 Fall Capsule Collection

Michigan-based skate shop Premier has released a 2014 fall capsule collection, which is its largest

Nike SB Lunar Janoski Wear Test @ Minneapolis Recap
Footwear Fashion

Nike SB Lunar Janoski Wear Test @ Minneapolis Recap

In a bid to showcase the wear-ability of the recently released Lunar Janoski, Nike SB invited four

Premier x Saucony Shadow 6000 "Life on Mars" Pack
Footwear Fashion

Premier x Saucony Shadow 6000 "Life on Mars" Pack

Following last week’s video teaser, the subject of the upcoming Premier x Saucony “Life on Mars”

Premier x Saucony "Life On Mars" Teaser
Footwear Fashion

Premier x Saucony "Life On Mars" Teaser

It’s reasonable to expect that a collaboration between Premier and Saucony might be exceedingly

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