Nike

Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.

Inside Nike's New S23NYC Studio, Where Sneaker Culture Is Amid a Digital Revolution
Footwear 

Inside Nike's New S23NYC Studio, Where Sneaker Culture Is Amid a Digital Revolution

Nike VP Ron Faris talks to us about the future of the SNKRS app.

A Closer Look at the Travis Scott x Nike Air Force 1 "Cactus Jack"
Footwear 

A Closer Look at the Travis Scott x Nike Air Force 1 "Cactus Jack"

It’s all about the details and materials on La Flame’s newest Forces.

Nike Presents Second Batch of "Evolution of the Swoosh" Sneakers
Footwear

Nike Presents Second Batch of "Evolution of the Swoosh" Sneakers

The Foot Locker-exclusive footwear collections return.

Nike Revitalizes The Air Max Triax 96 in "Gym Red"
Footwear

Nike Revitalizes The Air Max Triax 96 in "Gym Red"

Bringing another cult classic ’90s silhouette out of the vault.

sacai & Nike May Have a New LDWaffle on the Way
Footwear

sacai & Nike May Have a New LDWaffle on the Way

Crafted from luxe leather and suede.

A Closer Look at the G-Dragon PEACEMINUSONE x Nike Air Force 1 "Para-Noise"
Footwear 

A Closer Look at the G-Dragon PEACEMINUSONE x Nike Air Force 1 "Para-Noise"

Up close and personal with the G-Dragon-designed AF-1.

Soulland Gives the Nike SB Blazer a Serpentine Makeover
Footwear

Soulland Gives the Nike SB Blazer a Serpentine Makeover

The third installment of the Danish brand’s collaborative FRI.day series.

Virgil Abloh Opens "Figures of Speech" Exhibition at Atlanta's High Museum of Art
Arts

Virgil Abloh Opens "Figures of Speech" Exhibition at Atlanta's High Museum of Art

Featuring new works and community works by Tremaine Emory, Brendan Fowler, and more.

Nike Stops Selling Products Directly via Amazon
Tech

Nike Stops Selling Products Directly via Amazon

As the company focuses on direct-to-consumer retail.

Barcelona Launches Fourth Kit for the 2019/20 Season
Sports

Barcelona Launches Fourth Kit for the 2019/20 Season

Inspired by the Catalan flag.

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