GU and SOPH. Unite for Relaxed "1MW" Capsule Collection
Fashion

GU and SOPH. Unite for Relaxed "1MW" Capsule Collection

Affordable staples for the summer months.

GU and STUDIO SEVEN Offer Expansive "NEVER ENDING DREAMS" Collaboration
Fashion

GU and STUDIO SEVEN Offer Expansive "NEVER ENDING DREAMS" Collaboration

Comprised of matching work shirts and shorts and reconstructed two-tone T-shirts.

8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Cactus Plant Flea Market, HUMAN MADE, Off-White™ and more.

Sony Taps GU For a PlayStation Capsule Collection
Fashion

Sony Taps GU For a PlayStation Capsule Collection

Celebrating the past, present and future of the flagship console series.

Kim Jones' Third and Final Collection for GU Is Here
Fashion

Kim Jones' Third and Final Collection for GU Is Here

Check out the full men’s Fall/Winter 2018 collection.


Kim Jones' GU Collaboration Is Coming to an End
Fashion

Kim Jones' GU Collaboration Is Coming to an End

The final collection will be a reissue of its Fall/Winter 2006 Collection.

Kim Jones & GU Unveil Second Spring/Summer 2018 Release
Fashion

Kim Jones & GU Unveil Second Spring/Summer 2018 Release

A warm-weather ready range.

12 Drops You Don't Want to Miss This Week
Fashion 

12 Drops You Don't Want to Miss This Week

Don’t sleep on the Public Enemy x UNDERCOVER x Supreme pieces and AWGE x Needles tracksuits.

Here's Every Piece From the Kim Jones x GU Collection
Fashion

Here's Every Piece From the Kim Jones x GU Collection

From coats to side-bags.

GU Introduces a 'Neon Genesis Evangelion'-Themed Collaboration
Fashion

GU Introduces a 'Neon Genesis Evangelion'-Themed Collaboration

Designs are centered around the films and original series.

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