The RGB color model is where the colors red, green and blue are mixed in together to recreate a broad spectrum of colors. The main use of the RGB color model is in electronic displays like TVs, video cameras, video projectors and more. DC Shoes has taken this as inspiration for the RGB footwear collection. The RBG collection consists of four shoes all based on the Monteca model. The obvious three Monteca’s are in the red, blue and green colorways. The color black, which is the result when you put red, green and blue together, is the shade for the fourth Monteca. These are now available at Chapter World, prices are set at 13,440 Yen.
Joining big lifestyle brand Burton in Los Angeles’ Melrose area, DC recently launched their own 7,500 sq foot space. The opening party included a preview of the upcoming 2008 Fall collection, food and drinks with appearances by the likes of Rob Dyrdek, Colin McKay, Josh Kalis, Ryan Gallant, Brian Wenning, Lindsay Robertson, PJ Ladd, Chad Kagy, Corey Bohan and Eddie Wall.
Snowboard Magazine has released its latest collaboration, this time teaming up with DC for a pair of Manteca 3s. The shoe features custom gunmetal leather with black and green accents as well as Snowboard Mag-colored camo soles and snowflake logo embroidery on the rear. This shoe wraps up a full season of Snowboard collabs with brands such as Oakley, New Era, 686 and Estate LA. Only 100 pairs of the shoe were made and a few will be given away next week on www.snowboard-mag.com.
Today marked the release of a collaborative project between Commonwealth & DC Shoes, as they put their minds together on the skate inspired lifestyle Gatsby model. A special mini-documentary by DC Shoes covers the bases with Commonwealth’s Omar Quiambao as he runs over the philosophy of Commonwealth as well as the inspiration for the Eames design. Check the video out over at Youtube.
The Commonwealth Edition of the DC Shoes Model Gatsby is inspired by the life and work of modernists Charles and Ray Eames, utilizing the famous “Dot” pattern developed by Ray Eames in 1947. These shoes will be released Thursday, Feb, 21st at all Commonwealth locations including www.cmonwealth.com. To celebrate we will be holding an instore reception with food drink and music provided, as well as an after party.
Hilltop Hoods is an Australian hip hop group that formed back in 1991. Their current members include MCs Suffa, Pressure, and DJ Debris. They have recently teamed up with DC Shoes to create their very own DC Pride sneaker. On the exterior, the shoe looks pretty plain however once you look at the inside, you will discover that the lining and the insole is customized with the band’s lyrics and rhymes. The shoe comes with an exclusive Hilltop Hood’s CD and will be releasing sometime next month.
You can check out an interview with Hilltop Hoods at Sneaker Freaker.
Previously we only saw glance at the collaboration between Brooklyn Projects and DC Shoes but now here’s the real deal. DOM has released pictures on his website of theis Brooklyn Projects x DC Shoes Double Label Project that will be coming out this Saturday February 16th. Only 100 pairs were made for each colorway. Also, the two colorways will be released at seperate places. The royal blue/black will be only available at the Brooklyn Projects store while the red/timber/snake will exclusively be online. Retails for $100 USD.
Brooklyn Projects which is located on Melrose Avenue in Los Angeles is working with the skate brand DC Shoes for a sneaker collaboration. Unfortunately only one picture of the shoe has been revealed but this picture only shows the back of the shoe. Hopefully we’ll get to see more in a couple of weeks when it drops at Brooklyn Projects.
Brooklyn Projects
7664 Melrose Avenue
Los Angeles, CA 90046
Source: The Hundreds
Subtext was the location for the recent opening of the KICKS art show thrown in conjunction with DC Shoes. The exhibition involved 19 artists each creating their own interpretation on the DC Gatsby sneaker. The shoes were part of a larger effort to raise funds for the Southern California Wild Fire Relief Fund. The list of influential artists included Ronald Kurniawan, Aaron Martin (Angry Woebots), Ekundayo, Miles Donovan, Julie West, KMNDZ, Sita Lawton, Aaron Thomas, DIRE, Josh Kenyon, Colby, Nichols, Jasper Wong, Marco Zamora, James Jirat Patradoon, Josh Taylor, Sandra Equihua, Cole Gerst (Option-G), & David Foldvari.
The shoes are available for sale can be seen over at Subtext. The shoes will continue to be on sale until February 17th
Drifting has picked up popularity in the States recently with movies like The Fast and the Furious and animes like Initial D. DC Shoe has teamed up with Team Orange Drift Team from Japan on the Kumakubo Pro model. This shoe which is made for driving features an orange/yellow/black colorway. No word on when this will be coming out but folks who like to drive should keep an eye out for this one.
Image: Fatlace
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