Beams

BEAMS is a prominent Japanese contemporary fashion chain and label based in Tokyo, Japan, in 1976. BEAMS is founded by Etsuzo Shitara with Osamu Shigematsu, who is the store manager and have managed the Shinko Inc. cardboard packaging business. BEAMS began a push for international expansion, opening up a women’s clothing store in Hong Kong in 2006, and subsequently accounts in Beijing, Shanghai, Taipei and Bangkok. Currently, Yo Shitara is the company’s CEO, with BEAMS boasting over 70 domestic stores and sales profits of ¥44.6 billion JPY in 2006.

BEAMS GOLF Orange Label Unveils Space-Themed Winter 2021 Collection
Fashion

BEAMS GOLF Orange Label Unveils Space-Themed Winter 2021 Collection

Emblazoned with nebulous patterns and NASA-inspired logos.

BEAMS and SEIKO Faithfully Redesign the 1965 Dive Watch
Watches

BEAMS and SEIKO Faithfully Redesign the 1965 Dive Watch

With a limited release of just 300 pieces.

BEAMS SSZ Links up With Vans on the "Double Pocket" Era
Footwear

BEAMS SSZ Links up With Vans on the "Double Pocket" Era

Featuring a hidden coin pouch in the tongue.

8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Brain Dead, 1017 ALYX 9SM and Palace.

BEAMS Teams Up With Timex for Tortoiseshell Watches
Watches

BEAMS Teams Up With Timex for Tortoiseshell Watches

Including retro-inspired twists on the Timex Camper and the Timex Classics Digital.

BEAMS and THE NORTH FACE PURPLE LABEL Team up Again for Exclusive FW20 Outerwear
Fashion

BEAMS and THE NORTH FACE PURPLE LABEL Team up Again for Exclusive FW20 Outerwear

Indigo-dyed field jackets, durable-yet-elegant trench coats and more.

BEAMS BOY Splashes Autumn Florals Across Vans' Sneakers and Fleeces
Fashion

BEAMS BOY Splashes Autumn Florals Across Vans' Sneakers and Fleeces

Accompanied by matching Gregory bags.

BEAMS Plus Showcases FW20 Collection in Leeds-Based Library
Fashion

BEAMS Plus Showcases FW20 Collection in Leeds-Based Library

In collaboration with British retailer Hip.

BEAMS and adidas Originals Ready Elevated Stan Smith Collaboration
Footwear

BEAMS and adidas Originals Ready Elevated Stan Smith Collaboration

A stately staple.

BEAMS and Salomon Reunite for Rugged Salomon XA PRO 3D GTX
Footwear

BEAMS and Salomon Reunite for Rugged Salomon XA PRO 3D GTX

A technical hiker with asymmetrical colorblocking.

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