Hiroshi Fujiwara

Hiroshi Fujiwara

Designer and founder of fragment design and retaW
Hiroshi Fujiwara is a Japanese streetwear designer, musician, prominent streetwear influencer, and founder of fashion label fragment design and home goods brand retaW. Other ventures include projects with the POOL aoyama concept store and snowboarding line AK457. He is known as the ‘Godfather of Harajuku’, who has collaborated with the likes of Nike, Burton, Levi’s, Stussy, Supreme, Converse, and Beats by Dre, as well as with artists like Takashi Murakami, KAWS, and Eric Clapton.

1989

Fujiwara first ventured into fashion with the start of his own clothing line Goodenough.

1993

Fujiwara mentored and helped NIGO and Jun Takahashi open the Harajuku streetwear store Nowhere.

2003

Appeared in film Lost in Translation.
Designed a guitar for Clapton.

2008

Participated in the Imprint Culture Lab’s cult of collaboration panel.
fragment design Merch Now Available on 'POKÉMON GO' for HYPEFEST
Entertainment

fragment design Merch Now Available on 'POKÉMON GO' for HYPEFEST

Streetwear has now invaded Pallet Town.

The Moncler Genius Building Opens Its Doors in NYC
Fashion  

The Moncler Genius Building Opens Its Doors in NYC

The interactive environment highlighted Moncler’s latest collaborations and projects.

Red Bull Releases 'Major Force Be With You' Documentary
Music

Red Bull Releases 'Major Force Be With You' Documentary

Featuring James Lavelle, Sk8thing, Hiroshi Fujiwara, NIGO and Shinsuke Takizawa.

A Full Look at the THUNDERBOLT PROJECT BY ◾️◾️◾️◾️◾️ & POKÉMON for HYPEFEST
Fashion

A Full Look at the THUNDERBOLT PROJECT BY ◾️◾️◾️◾️◾️ & POKÉMON for HYPEFEST

With a special release just for Level 25+ trainers as well.

fragment design Gets Preppy for Moncler Genius SS19 Collection
Fashion

fragment design Gets Preppy for Moncler Genius SS19 Collection

Hiroshi Fujiwara flips American staples for the latest covetable release.

Moncler Genius Debuts fragment design, Craig Green & Noir Kei Ninomiya SS19 Collections
Fashion

Moncler Genius Debuts fragment design, Craig Green & Noir Kei Ninomiya SS19 Collections

A first look at the eagerly-awaited new collections.

Red Bull Taps NEIGHBORHOOD, Hiroshi Fujiwara & NIGO for 'Major Force Be With You'
Fashion

Red Bull Taps NEIGHBORHOOD, Hiroshi Fujiwara & NIGO for 'Major Force Be With You'

Streetwear heavyweights weigh in on the legendary record label.

fragment design & Medicom Toy Link up on a Circle Logo T-Shirt Release
Fashion

fragment design & Medicom Toy Link up on a Circle Logo T-Shirt Release

Another collaboration from Hiroshi Fujiwara.

8 Drops You Don't Want to Miss This Week
Fashion  

8 Drops You Don't Want to Miss This Week

Featuring items from Palace, BAPE, Hiroshi Fujiwara’s THE CONVENI, and the first FW18 drops from Supreme.

A Look Inside Hiroshi Fujiwara's THE CONVENI Store
Fashion  

A Look Inside Hiroshi Fujiwara's THE CONVENI Store

A first look at the new convenience store concept.
Load more