New Balance

New Balance

New Balance Athletics (NB), simply known as New Balance, is an American multinational corporation company that specialises in footwear. In 1906, William J. Riley originally founded New Balance, as an Arch Support Company. Currently, their products provides a mixture of function and fashion, giving you the performance technology as well as a variety of styles.

Founded 1906
Industries Footwear
Headquarter Boston, MA, United States
Concepts and New Balance Reboots the Classic 999 "Kennedy"
Footwear

Concepts and New Balance Reboots the Classic 999 "Kennedy"

Fit for a President.
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New Balance Reveals Luxury "Modern Gentleman" Pack
Footwear

New Balance Reveals Luxury "Modern Gentleman" Pack

Featuring premium takes on the 770, 991 and 1500 silhouettes.
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New Balance Is Releasing a mid Version of Its 247
Footwear

New Balance Is Releasing a mid Version of Its 247

Keep those ankles warm this winter.
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N.HOOLYWOOD Teases Upcoming New Balance Collaboration
Footwear

N.HOOLYWOOD Teases Upcoming New Balance Collaboration

Available sooner than you think.
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Todd Snyder and New Balance Reunite For "Dirty Martini" 998
Footwear

Todd Snyder and New Balance Reunite For "Dirty Martini" 998

Shaken not stirred.
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Woolrich Teams up With New Balance for Made US 997 Model
Footwear

Woolrich Teams up With New Balance for Made US 997 Model

Blending high-tech wool with one of New Balance’s signature shapes.
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mita sneakers & New Balance Team Up For a Black, Grey & Blue MS574 Model
Footwear

mita sneakers & New Balance Team Up For a Black, Grey & Blue MS574 Model

A splash of color for your sneaker rotation.
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New Balance Releases The "Winter Knit" 247 Silhouette in Taupe/Black
Footwear

New Balance Releases The "Winter Knit" 247 Silhouette in Taupe/Black

Close knit kicks.
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VILLA Honors the Art of Collaboration With New Balance 247 "The Collective"
Footwear

VILLA Honors the Art of Collaboration With New Balance 247 "The Collective"

With help from Ron English.
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New Balance's 997 Model Welcomes Navy and Purple
Footwear

New Balance's 997 Model Welcomes Navy and Purple

Made in the USA.
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2015

February - The company announces its entry into the global soccer (association football) market

2013

New Balance launches its skateboarding diffusion brand, New Balance Numeric

1972

Jim Davis, the current Chairman of New Balance, buys the company the day of the Boston Marathon

1960

Eleanor and Paul Kidd designs and manufactures the "Trackster", the world's first running shoe made with a ripple sole

1956

Hall sells the business to his daughter Eleanor and her husband Paul Kidd

1934

Hall becomes a business partner and finds his niche by marketing to people whose jobs requires them to spend a lot of time standing

1927

Riley hires Arthur Hall to be a salesman at the New Balance Art Support Company

1906

New Balance Arch Support Company is founded by William J. Riley in Boston