BOSS 2023 秋冬系列時裝大秀正式登場
秀場幻化為 BOSS Techtopia 科技烏托邦空間。
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正裝剪裁是 BOSS 設計 DNA 的核心精神,以其自信風采彰顯「Be Your Own BOSS自我主宰」的品牌核心理念。上週米蘭時裝週,BOSS 以現代視角重新審視品牌傳承,在米蘭地標 AllianzMiCo 會議中心精彩呈現 2023 秋冬系列時裝大秀,邀請到全球代言人李敏鎬、Naomi Campbell、Suki Waterhouse、張雨綺、劉思慕等眾多名人嘉賓蒞臨觀秀,並由超模 Gigi Hadid 氣勢開場。
本系列以「CorpCore」為主題。秀場幻化為 BOSS Techtopia 科技烏托邦空間:一個以人體工學設計打造的臨時工作場域,以及一片安然靜谧的綠洲,身心的所有需求在此無縫融合。BOSS 科技烏托邦將機器人技術等改變時代規則的科技奇跡,與鬱鬱蔥蔥的綠色空間結合,營造寧靜的氛圍,躍現出積極向上、鼓舞人心的未來景象。
人類與科技在此交匯,與 Sophia 不期而遇:由香港漢森機器人公司(Hanson Robotics)打造、代表著世界上最先進機器人技術的 Sophia,亮相 BOSS 科技烏托邦。原創機器人 Sophia 能夠識別人臉和手勢,甚至在對話中記錄人類的情緒表情,Sophia 現身BOSS 時裝秀場入口與貴賓們致意互動,同時也受邀為觀秀嘉賓,成為整場時裝秀的驚喜環節。
全新系列以 Marco Falcioni 所稱的「CorpCore」為主題,打破傳統職場服裝規則,以現代風格全新演繹衣櫃中男女裝經典款式,從夾克外套到西裝套裝、襯衫及鉛筆裙,無不煥現新意。摩登且具備超彈性西裝採用品牌暢銷的高性能面料製成,印上經典圖騰;而解構設計則以令人耳目一新的方式致意 BOSS 標誌性工藝。腰帶設計為方正剪裁注入俐落感,深開衩和雙向拉鍊為雋永廓形增添迷人且百搭的造型選項。
此系列採用結構式清爽面料打造俐落廓形,彰顯簡潔流暢風格。醒目的鈕扣和拉鍊設計,將視線焦點引向 BOSS 著名正裝剪裁工藝。精緻柔和色調汲取常見於職場的中性色彩:從歷久彌新的灰色與白色到棕色及綠色。同樣,BOSS 最經典的黑色亦大量運用於此系列,包括飾有標誌性 B-monogram 圖案單品,深化品牌識別形象。配件系列汲取迴紋針、鋼筆和資料夾等辦公用品元素,玩趣地設計獨具匠心。公事包的數位鎖等細節為包款和鞋款增添個性。
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