Calvin Klein 公佈全新 2017「American Classics」宣傳企劃
Raf Simons 通過全新藝術企劃向品牌經典設計致敬。
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-11.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-21.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-31.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-41.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-51.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-61.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-71.jpg?cbr=1&q=90)
![Raf Simons Calvin Klein "American Classics" 2017 Campaign](https://image-cdn.hypb.st/https%3A%2F%2Fhk.hypebeast.com%2Ffiles%2F2017%2F02%2Fcalvin-klein-2017-american-classics-campaign-81.jpg?cbr=1&q=90)
改變品牌經典 Logo 的餘溫還未散去,Raf Simons 此番又為 Calvin Klein 帶來全新 2017 藝術企劃。以「American Classics」為主題,這組大片由傳奇攝影師 Willy Wanderperre 掌鏡,同時在匹茲堡的 The Andy Warhol Museum 取景,在 Andy Warhol, Richard Prince, Dan Flavin 和 Sterling Ruby 等美國藝術家的經典創作烘托下,與極簡風格的內衣和丹寧製品形成強烈視覺反差,Raf Simons 也希望通過這種方式來向品牌標誌性設計致敬。欣賞宣傳大片的同時,不妨前往 Calvin Klein 官方網站瞭解該企劃的更多背後故事。