The Hundreds 副線 Public Label 設計師 Patrick Hill 談及品牌設計理念

對于 Patrick Hill 來說，爲 The Hundreds 旗下支線 Public Label 做設計一直是他的夢想。在過去四年間，作爲首席設計師的他也不斷引領品牌向極簡主義的方向發展，並從自身造型風格汲取靈感，以填補目前市場中的空白部分，也使得 The Hundreds 的産品線更加多元化。最近他便接受了 The Hundreds 博客的專訪，向讀者介紹 Public Label 的設計理念，以及自己爲了早就一件完美白 Tee 而辛苦搜尋布料的經曆等等。下面便帶來這次訪談的節選內容。

When did Public Label become what it is now?
Fall ’10 was the first season of Public Label that I designed. The need for it came from the fact that we were doing all this loud cut and sew that wasn’t necessarily what we wanted to wear. We wanted a cleaner aesthetic. We saw a gap in our market and wanted to provide some timeless non-branded basics.

What were you into that led you to lean more towards that minimal aesthetic?
It’s not even what I was into at the time. I’ve always been like this ever since I was young. I only really wear basic non-branded pieces. It’s the same pair of black jeans and a white tee every day. And to me, that’s what it is: It’s all about basics. It’s all just about super basic, clean clothing and rad jackets.

Why do you think you were into the non-branded utilitarian basic type stuff since you were young?
I’ve always worked in the clothing industry and I’ve always worked in the skateboard world. And everything was always like Volcom, Element, and these loud, showy things. And once you’re into that for a couple years, you’re like, “I don’t really want to be a billboard for people anymore. I’d prefer to just wear something that fits me really nicely.” You get over the whole brands and logo thing, and what I got into was wanting to wear clothes that look really good and fit me really well. Something really clean and simple and not a billboard.

How would you describe the perfect white T?
Slim-fitting but not too slim-fitting. It’s long, the sleeves hit you just below mid- bicep. The neck isn’t too tight. Crew-neck.

Besides the T-shirt, what else would you say are completely essential basics?
A crew-neck sweater, clean wovens with nice fabrication, and then a military- inspired jacket. And that’s everything from a three quarter-length parka to a M65 to a MA-1 flight jacket.