No preliminary introduction needed for one of best selling artists of all time. Since entering the music business in the mid ‘00s, Rihanna has churned out a slew of hit records with sales reaching north of the $200 million USD mark. Collaborating with some of the entertainment industry’s brightest stars, RiRi continued to rack up a myriad of accolades and saw her pop icon status gradually cross over into sex symbol status, with her risqué fashion sense and provocative visuals. For years having been associated with some of the most noteworthy designers in fashion — Balmain, Dior, Armani, Zanotti — it came as a shock to no one to see Rihanna establish her own industry foothold. Soon following the announcement of her heading creative director duties for PUMA, the duo wasted no time preparing pieces for the heavily-hyped FENTY x PUMA collection. With a successful campaign, including hitting the runways in NYC and Paris, not to mention the PUMA Creeper silhouette’s upcoming coronation as 2016 Shoe of the Year, you would be hard pressed to find any artist, in any industry, who had a better showing in 2016.