hype cog
Feb 26, 2011 @ 23:30
the re-grand opening of sole on ice was dope in japantown. shout outs to dirtbag dan for comin' thru
Mar 19, 2011 @ 17:48
whats the address for sole on ice?
Mar 22, 2011 @ 20:17
san jose snapbacks & MORE!

get @ me

Mar 25, 2011 @ 01:54

Starting Saturday, March 26th through Sunday March 27th Premier will hold our Spring Blowout Sale! Many of your favorite brands including 10 Deep, Stussy, Undefeated, WESC, Diamond, Nike, and a tone more. TONS of apparel items from past seasons from 30-80% off. T’s as low as $5! Shoes as low as $20. Lots of outwear, jackets, footwear, pants, and more! All at blowout deals!Truly an event not to be missed!


Starting Friday March 25th through Sunday March 27th all regularly priced items will also be on sale for 20% off! You can take advantage of this both in store, via phone at 650-326-6544, and online with coupon code “SPRING20″.NO EXCLUSIONS. Everything counts….even new releases!

Premier will open for our normal hours 11-7 Friday and Saturday and 11-5pm on Sunday. You can’t miss this one. Step into spring with great deals!

Apr 05, 2011 @ 14:32
The Puma Clyde X Undefeated "Stripe Off" Collection will drop on Sunday, April 10th at Premier in Palo Alto.

More info available at http://www.premierboutique.com

Apr 06, 2011 @ 14:06

May 26, 2011 @ 14:48
Recently relocated to the area, need help finding dope shops!
Jun 04, 2011 @ 03:20
Puma x undefeated "24 hours of clyde" party at premier

Puma and Undefeated will celebrate the release of the new “Cali Canvas” Clyde pack with a series of parties throughout the country. Dubbed the “24 Hours of Clyde”, 12 different Puma x Undefeated Cali Canvas dealers will each hold a 2 hour party. Premier Boutique in Palo Alto will hold the only Bay Area party for this great event from 9pm to 11pm on Friday, June 10th. The party celebrates the release of the Puma x Undefeated Cali Canvas pack (available starting on June 10th at opening).

Premier will have cake and drinks as well as live music from Bay Area legendary DJ Apollo of The Triple Threat DJ’s.

And that’s not all….

The party will feature Premier Gift Card giveaways….and that’s just the booby prize…..Wait til you hear about this one….

Puma & Undefeated are doing something very special. Walt “Clyde” Frazier was known as a true man around town in the 1970’s. He was known for wearing custom suits, partying at the finest clubs, fine dining, riding around in fancy cars,etc . Puma is offering One lucky Premier party goer the grand prize of being “Clyde For A Day”! This is a great package that includes chauffeured car service for a day, dinner at a nice restaurant (with friend), club going, fitted with a custom suit (or alternative if a female wins), and more! The package can vary from city to city and will be worked out between Puma and the winner depending on age, gender, area, etc. Nevertheless, its free and a great giveaway! NO PURCHASE NECESSARY! Winner MUST be present at the Premier x Undefeated party on June 10th in order to win!

Here’s info on the party….hope to see everyone on June 10th! All info on Premier can be found at http://www.premierboutique.com

Nov 18, 2011 @ 04:34

True Kids At Heart

Nov 18, 2011 @ 06:47
Nov 23, 2011 @ 09:48

In 2006 on Black Friday, Premier opened it’s doors at the original San Jose, CA location. 5 Years later we have navigated the tough economy, changing consumer tastes, opened our online store, and moved to Palo Alto, CA.

In celebration, Premier will host our annual Black Friday sale from November 25th through 27th! This is our biggest sale ever!

We have several special deals and offers to celebrate 5 years and the annual “get out and shop” day!

For starters….TONS of past season markdown t’s, outerwear, shoes, caps, accessories, and more! Products from all the brands including Diamond, Nike, Undefeated, Toms, 10 Deep, Adidas, more…..lots more. T’s as low as $5!…..Shoes as low as $20! Items up to 75% off! Insanity!

Next up…..ALL REGULARLY PRICED PRODUCTS ARE 25% OFF! YES THAT IS RIGHT. NO EXCLUSIONS! NEW RELEASES TOO! This discount will also be available on the Premier Online Store starting Midnight PST,Nov 25th. Discount is taken at checkout with no coupon code necessary.

Next up…..for the first time ever! Premier will have special DOORBUSTER DEALS! Deals will be announced shortly on premierboutique.com, Twitter, email, and Facebook. We have some really sweet deals.

Lastly….For the first 50 in-store customers spending over $50 you will receive a very special gift….The Premier Black Friday 5th Anniversary Tee! This is a limited edition Tee and will not be for sale. Limited to 50 pcs and in-store only. Limited to sizes on hand.

It’s not without the support of our customers that we could be here 5 years later….strong as ever! A big thank you!

Premier will operate our usual hours:

Friday, November 25th – 11am to 10pm

Saturday, November 26th – 11am to 10pm

Sunday, November 27th – 11am to 5pm

Note, we reserve the right to limit the number of customers in the retail store. Arrive early on Friday for the best deals!

This is a once in a lifetime deal to swoop up on your early Xmas shopping. Why wait til December 24th? Get your gifts now while they are offered at a great price.

Hope to see everyone out this weekend!

Dec 09, 2011 @ 07:43
anybody know shops that carry the Vans Syndicate/WTAPS bones?
Dec 09, 2011 @ 22:11
anybody know shops that carry the Vans Syndicate/WTAPS bones?

Went down to Santa Cruz to get mine. Circle A might get them soon though

Diamond Supply Co., Crooks & Castles, and more (XL-3XL) http://hypebeast.com/forums/apparel/136442/ | http://www.flickr.com/photos/hodrick

Dec 10, 2011 @ 23:33
Circle just got them. but they said they're waiting to release towards the end of the month.
Dec 12, 2011 @ 05:26
Imma go check tomorrow anyways.
Apr 15, 2012 @ 01:18
Where to cawp some naked and famous elephant 2's?
Thanks in advance.
Apr 16, 2012 @ 09:05
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