PUMA

PUMA Top 100

German Sportswear Company

Profile

Industries
Founded 1924
Headquarters Herzogenaurach, Germany

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Description

PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections

Official Look at the Porsche x PUMA MB.03
Footwear

Official Look at the Porsche x PUMA MB.03

Arriving mid-month.

PUMA Reunites With Hajime Sorayama for Futuristic Lunar New Year Collection
Fashion

PUMA Reunites With Hajime Sorayama for Futuristic Lunar New Year Collection

With apparel, accessories and footwear inspired by the Year of the Dragon.

8 Drops You Don’t Want to Miss This Week
Fashion 

8 Drops You Don’t Want to Miss This Week

Featuring Palace, sacai x Carhartt WIP, MARKET, HIDDEN.NY and more.

STAPLE and PUMA Join Forces for a Celebratory "Year of the Dragon" Collection
Fashion

STAPLE and PUMA Join Forces for a Celebratory "Year of the Dragon" Collection

A collaboration of both sneakers and apparel.

PUMA Debuts In-Line Suede XL Sneakers
Footwear

PUMA Debuts In-Line Suede XL Sneakers

Following the release of its pumped-up PLEASURES collaboration earlier this month.

Perks and Mini (P.A.M.) and Puma Deliver Part Four of Their BIO/VERSE Project
Fashion

Perks and Mini (P.A.M.) and Puma Deliver Part Four of Their BIO/VERSE Project

Unveiled by Japanese artist Tohji throughout Tokyo and Koke no Mori (The Moss Forest).

First Look at Nicole McLaughlin's Patchwork-Covered PUMA Suede
Footwear

First Look at Nicole McLaughlin's Patchwork-Covered PUMA Suede

The DIY-specialist is back with another footwear project on the way.

Manchester City Celebrates the Year of the Wood Dragon With Special Edition Kit
Fashion 

Manchester City Celebrates the Year of the Wood Dragon With Special Edition Kit

With the collection also featuring a new track jacket, trousers, and T-shirt.

Hypebeast Visits: Ronan McKenzie’s Multidisciplinary Expertise
Fashion 

Hypebeast Visits: Ronan McKenzie’s Multidisciplinary Expertise

Presented by PUMA
The masterful curator discusses the power of collaboration and how passion translates to honest design.

The Coperni x PUMA 90SQR Is Destined for Goal-Scoring Thrills
Footwear 

The Coperni x PUMA 90SQR Is Destined for Goal-Scoring Thrills

Hypebeats sits down with co-founders Sebastien Meyer and Arnaud Vaillant to discuss their debut sneaker collaboration, its tech-forward properties, and keeping your eyes on the prize.

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