Prada

Prada Top 100

Italian Luxury Label

Profile

Industries
Founded 1913
Headquarters Milan, Italy

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Description

Prada these days is synonymous with Miuccia Prada’s iconic, playful fashion creations ranging from lipstick skirts to flaming button-ups and, of course, those many nylon accessories. But the Italian company got its start as a leather goods emporium founded by Mario Prada, Miuccia’s grandfather, in 1913. Miuccia took the helm in 1978 to make it the fashion powerhouse it is today, and with the announcement of Raf Simons as co-creative director in 2019, the heritage brand is at the precipice of a new era.
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Latest Collections

Prada Is the World’s Hottest Brand and Off-White™ Announces Its PFW Return in This Week’s Top Fashion News
Fashion 

Prada Is the World’s Hottest Brand and Off-White™ Announces Its PFW Return in This Week’s Top Fashion News

Stay up to date on the latest industry headlines.

Prada Reclaims Its Title as the World's Hottest Brand In Q4 2023
Fashion

Prada Reclaims Its Title as the World's Hottest Brand In Q4 2023

Miu Miu drops to second place, while Moncler jumps two spots, and Demna’s Balenciaga leaves controversies behind at number 12.

How Aspen Became a Snow-Capped Mecca for Fashion and Art
Fashion 

How Aspen Became a Snow-Capped Mecca for Fashion and Art

How the Colorado ski town became a culturally catalyzed apex, home to many pop cultural moments, old-money mainstays and trendy pop-ups.

Best Footwear Trends at Milan Fashion Week Men's FW24
Footwear 

Best Footwear Trends at Milan Fashion Week Men's FW24

Making the case for comfort.

Prada FW24 Makes the Business Man Look Outside
Fashion

Prada FW24 Makes the Business Man Look Outside

Miuccia Prada and Raf Simons examine two contrasting environments — the office and the outdoors — to create a collection defined by “renewal.”

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the Air Jordan 4 Retro “Obsidian” sneakers.

Troye Sivan, Kelvin Harrison Jr. and More Star in Prada's Spring 2024 Campaign
Fashion

Troye Sivan, Kelvin Harrison Jr. and More Star in Prada's Spring 2024 Campaign

Lensed by Belgian fashion photographer Willy Vanderperre.

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the Rigorer x Austin Reeves AR1 in “Stars and Stripes.”

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the WTAPS denim jacket with a splattered paint effect.

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the pinstriped blazer from Human Made.

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