Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.
Nike signs deal to become official apparel supplier for the NBA
Nike becomes official on-field supplier for NFL uniforms, sideline apparel and practice wear
Converse Inc. is acquired for $305 million
Company begins selling its products directly to consumers via its web site
First NikeTown retail outlet opens in Portland, Oregon
Cole Haan, maker of casual and dress shoes, is acquired; "Just Do It" slogan debuts
Company signs Michael Jordan to endorse a version of its Air shoe, the "Air Jordan."
Nike goes public
BRS begins manufacturing its own products overseas, through subcontractors; the Swoosh trademark and the Nike brand are introduced
The company's first retail outlet opens
BRS becomes partnership between Knight and William Bowerman
Philip H. Knight founds Blue Ribbon Sports (BRS) to import Japanese running shoes