Jordan Brand

Jordan Brand

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.

Founded 1984
Industries Footwear
Headquarter Portland, OR, United States
Air Jordan 1 Rebel Releases in "Moon Particle Phantom"
Footwear

Air Jordan 1 Rebel Releases in "Moon Particle Phantom"

A remixed classic.

Official Look at the Levi's® x Air Jordan 4 Black & White Denim Pack
Footwear

Official Look at the Levi's® x Air Jordan 4 Black & White Denim Pack

Releasing very soon.

Official Imagery of the Air Jordan 3 Retro "International Flight"
Footwear

Official Imagery of the Air Jordan 3 Retro "International Flight"

Mark your calendars.

Air Jordan 5 Retro "International Flight"
Footwear

Air Jordan 5 Retro "International Flight"

Inspired by Barcelona street art.

Here's a Closer Look at Jordan Brand's Forthcoming Fall/Winter 2018 Drops
Footwear 

Here's a Closer Look at Jordan Brand's Forthcoming Fall/Winter 2018 Drops

Collaborative debuts, long-awaited returns and more.

Don C’s Jordan Legacy 312 Leads Jordan Brand’s Fall/Winter 2018 Lineup
Footwear

Don C’s Jordan Legacy 312 Leads Jordan Brand’s Fall/Winter 2018 Lineup

Also featuring the “International Flight” and “Back to School” packs.

Take a First Look at the Air Jordan 3 "Quai 54"
Footwear

Take a First Look at the Air Jordan 3 "Quai 54"

Commemorating Jordan Brand’s annual basketball tournament.

Air Jordan 1 Retro High OG Is Arriving in "Court Purple"
Footwear

Air Jordan 1 Retro High OG Is Arriving in "Court Purple"

A first look at the new colorway.

Sneakersnstuff & adidas Leap Into the Future in This Week's Footwear Drops
Footwear 

Sneakersnstuff & adidas Leap Into the Future in This Week's Footwear Drops

Joined by rare retros, environmentally-conscious collaborations and Jumpman heat.

Jordan Brand Will Soon Release the Jordan Melo 1.5 “OKC” PE
Footwear

Jordan Brand Will Soon Release the Jordan Melo 1.5 “OKC” PE

Coming your way later this summer.

2015

Collaborates with October’s Very Own on two colorways of the Air Jordan 10

2014

Collaborates with Fragment Design on a special colorway for the AJ I
Releases the AJ XXIX (29)

2012

Oklahoma City Thunder (NBA) point guard Russell Westbrook joins the Jordan Brand roster of athletes
Releases the “Jordan Son of Mars” shoe, a hybrid of previous Air Jordan models

1989

Releases AJ IV, the first Jordan sneaker released to the global market

1994

Releases AJ III, the first Jordan sneaker designed by Tinker Hatfield

1986

Releases AJ II, designed by Peter Moore and Bruce Kilgore

1985

Air Jordan I, designed by Peter C. Moore, is released to the public
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