Everything Dropping at HBX Archives This Week
Evisu
Profile
Description
EVISU is a Japanese brand founded by Hidehiko Yamane. EVISU derives its name from the Japanese god of prosperity Ebisu; the name was selected because money and fishing are among Yamane's favourite things. The brand is renowned for producing its denim wears through traditional, labor-intensive methods as well as for introducing premium-quality selvedge denim and custom distressing to the Japanese market, which then spread around the world.
Initially EVISU’s production line created only about 14 pairs of jeans per day— that was then each caringly hand-painted with the now famous seagull logo. The brand at first was a labor of love as opposed to a commercial venture, and despite its worldwide success and critical acclaim, the brand’s mission to create high-quality products has remained unchanged.
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Latest Collections
Featuring the monochrome EVISUKURO long jacket.
Featuring the Advisory Board Cyrstals graphic-print hoodie.
Featuring the Louis Vuitton x Supreme Reversible Trench Coat.
Alongside pieces from Brain Dead, Gramicci and more.
Featuring Star Trak, Off-White™, Arc’teryx System_A, BAPE and more.
A first for the brand since the initial early 2000s release.
Game pattern pieces have updated logos and limited merch.
Limited to 400 jackets and 500 pairs of jeans.
Furthering founder Hidehiko Yamane’s vision with a vintage twist.
Featuring Supreme, NOCTA, Palace, Balenciaga, COMME des GARÇONS and more.
Featuring bomber jackets, legwear and a denim-covered football.
A continued celebration of the Japanese label’s influence on the London club scene.
