Dr. Martens

Dr. Martens

Profile

Industries
Founded 1947
Headquarters Portland, OR, United States

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Description

Dr. Marten is a British footwear and apparel brand founded by Klaus Märtens, known for its boots with air-cushioned soles, welted construction, and yellow stitching. Klaus Märtens was a doctor in Germany during WWII. While on leave in 1945, he injured his ankle while skiing and wanted to create shoes that were more comfortable than his standard army boots. He then designed the boots to have more cushioning, made of supple leather with tires as the sole. When the war was over, Dr. Martens and his business partner began using discarded rubber for production, and the comfort of the boots made it exceptionally popular with housewives at the time, with 80% of sales going to women over the age of 40. The boots’ popularity continued into the 1950s, with high sales necessitating a second factory in Munich. Looking at expanding internationally, Martens and his business partner sold the rights to British shoe manufacturers Grigg’s Group Ltd. Trademarking the AirWair technology and adding the signature yellow stitching, the first boot came out in 1960 to high demand, with the boots later becoming popular with punk subcultures and skinheads in the ‘80s. By the 1990s, the boots were associated with grunge fashion and more than 10 million pairs were being produced a year.
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Latest Collections

Dr. Martens' "Made Strong" Campaign Ignites a Footwear Revolution
Footwear

Dr. Martens' "Made Strong" Campaign Ignites a Footwear Revolution

14 diverse creatives express themselves using the 1460 boot.

Emerging Artists Take Center Stage In Dr. Martens and SBTV's Music-Led Partnership
Music 

Emerging Artists Take Center Stage In Dr. Martens and SBTV's Music-Led Partnership

Seeing Amaria BB, BERWYN, and Deyaz perform breakout songs in North-West London’s Boot Room.

Dr. Martens x Denim Tears Collaboration Celebrates the Legacy of the Afro-Caribbean Diaspora
Footwear 

Dr. Martens x Denim Tears Collaboration Celebrates the Legacy of the Afro-Caribbean Diaspora

Dropping later this month.

TATE x Dr. Martens Celebrates Ithell Colquhoun's Surrealist Artwork
Footwear 

TATE x Dr. Martens Celebrates Ithell Colquhoun's Surrealist Artwork

Blasting her ‘Volcanic Flare’ and ‘Example of Decalcomania Technique’ paintings on the 1460 boot.

Yves Tumor Introduces Marc Jacobs' Charmed-Out Dr. Martens Collaboration
Footwear 

Yves Tumor Introduces Marc Jacobs' Charmed-Out Dr. Martens Collaboration

Draping the Jadon boot in silver chains and pendants to celebrate its 10th anniversary.

London's Central Saint Martins Shapes the Future of Footwear With Dr. Martens
Footwear 

London's Central Saint Martins Shapes the Future of Footwear With Dr. Martens

Enlisting nine MA students to reimagine the 1460 boot, designing a final look for their graduate collections based on the classic silhouette.

Dr. Martens Teams Up With Tokyo Label Wacko Maria for Leopard Print Oxfords
Footwear

Dr. Martens Teams Up With Tokyo Label Wacko Maria for Leopard Print Oxfords

Available in a tan camel and crisp white.

Everything Dropping at HBX Archives This Week
Fashion

Everything Dropping at HBX Archives This Week

Featuring the Nike x A-COLD-WALL* Air Force 1.

NTS Radio and Dr. Martens' 1461 Collaboration Goes Against Tradition
Footwear 

NTS Radio and Dr. Martens' 1461 Collaboration Goes Against Tradition

Printing the British outlet’s slogan “Don’t Assume” across both toe boxes.

Deyaz Highlights His Unique Musical Experience In Dr. Martens' Summer 2023 Campaign
Fashion 

Deyaz Highlights His Unique Musical Experience In Dr. Martens' Summer 2023 Campaign

The rising London-based artist takes us around his home ground.

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