After 60 Years of Backpacks, JanSport's First Luggage Collection Is Finally Here

Summary

• JanSport launched the Good Latitude Travel Collection, its most comprehensive travel line to date, spanning hard-side luggage, rolling duffels, travel packs, and accessories across nine pieces
• Every item in the collection is constructed from Loop Form fabric, a proprietary material made from recycled textile waste engineered for durability, abrasion resistance, and easy-clean performance
• The collection launches exclusively via JanSport on June 3, with select retailers nationwide to follow, in two colorways: Smokey Grit and Elemental Blue

JanSport is making its most significant category move in decades with the Good Latitude Travel Collection, a nine-piece lineup that takes the brand from backpacks into full travel luggage for the first time. Available now the collection spans a 22” carry-on, a 26” checked bag, a 30” rolling duffel, a convertible duffel, two travel packs, and three accessories, all constructed from Loop Form fabric made from recycled textile waste.

To appreciate the weight of this launch, it helps to consider what JanSport actually is at this point in its history. The brand has spent nearly six decades building a near-universal association with the backpack, the kind of category dominance that makes its name synonymous with the product rather than the other way around. Entering luggage is not a small step for a brand in that position. It is a deliberate claim that the trust built across generations of students, hikers, and commuters translates directly into a new product category, and that the consumer who grew up with a JanSport on their back is now ready to roll one through an airport.

The Loop Form fabric is where that argument starts. Rather than arriving in the travel category with a standard polyester shell, JanSport developed Loop Form specifically for this collection, a material made from recycled textile waste that delivers abrasion resistance and easy-clean performance alongside its sustainability credentials. For a brand that has staked its identity on durability, the choice to ground its luggage debut in a proprietary recycled fabric signals that the Good Latitude collection is not a licensing exercise or a brand extension built on borrowed equity. The material is doing real functional work.

The hard-side luggage pieces establish the collection’s ambitions clearly. The 22” Carry On opens clamshell, includes padded laptop storage, and features expandable capacity with smooth-rolling wheels, hitting the standard carry-on brief without overcomplicating it. The 26” Checked adds a reinforced telescoping handle and a TSA-approved lock to the same clamshell layout. The most interesting construction in the luggage tier is the 30” Rolling Duffel, which pairs a hard-shell bottom with a soft top and a wide duffel-style opening, a hybrid format that trades some of the protection of a full hard case for significantly more packing flexibility on longer trips.

The soft goods round out the lineup with the same organizational logic. The Convertible Duffel 40L converts between backpack and shoulder duffel, includes a padded laptop sleeve and trolley sleeve, and functions as the collection’s most versatile single piece. The Travel Pack 30L and Travel Pack 40L address the carry-on backpack market directly, the former with a full zip-panel opening and dual water bottle pockets, the latter with a lockable main compartment and mesh dividers sized for maximum overhead bin volume. At the accessory level, packing cubes, a tech organizer, and a clamshell toiletry bag with a built-in hanging hook complete a system designed to work together rather than as individual impulse purchases.

The pricing deserves attention as a strategic choice. With the carry-on at $205 USD and the checked bag at $275 USD, JanSport is positioning the Good Latitude collection below the Away and Monos price tier while targeting a consumer who wants considered design and material quality without paying premium brand premiums. The industry-leading warranty that backs every piece in the collection reinforces that positioning: this is luggage built to last, sold at a price point that makes the investment feel reasonable rather than aspirational.

The JanSport Good Latitude Travel Collection is available now at JanSport, with online exclusivity through June 3 before rolling out to select retailers nationwide. The collection launches in Smokey Grit and Elemental Blue, with additional colorways arriving in August 2026.