Heritage Watchmaker Niton Debuts PRIMA as First Revival Model
Featuring a jump-hour display and coming in two precious metal builds.
Summary
- Niton revives its 1919 legacy with the PRIMA, a modern reinterpretation of its 1928 jump‑hour display
- The watch features a central totem dial powered by the in‑house NHS01 caliber, dual‑certified with Geneva Seal and ISO 3159
Manufacture des Montres Niton S.A., a distinguished name from the 1920s, has officially announced its contemporary revival under the leadership of Leopoldo Celi and Yvan Ketterer. This “renaissance” is marked by the introduction of the PRIMA, the first model in a new era that honors the brand’s 1919 founding year. The watch is a modern reinterpretation of Niton’s signature digital jump-hour display, which was originally registered in 1928 and has since become a hallmark of the Maison’s technical identity.
PRIMA features a unique “central totem” dial architecture designed for maximum legibility and mechanical rhythm, consisting of a digital hour aperture at 12 o’clock, a rotating central disc for minutes, and a sweeping seconds hand at 6 o’clock. Housed in a rounded rectangular case measuring 27mm x 35.5 mm with a slender 7.9 mm profile, the timepiece is powered by the in-house caliber NHS01. This manually wound movement is a dual-certified achievement, making Niton the first independent brand to launch with both the Geneva Seal and ISO 3159 Chronometer certification. It includes a minimum 72-hour power reserve and two discreet complications: a stop-to-zero mechanism for precise synchronization and a striking jump hour that produces a subtle mechanical sound at each hour change.
Available for inquiry now via Niton’s official website, the PRIMA watch is limited to just 38 pieces – 19 in platinum and 19 in rose gold – with prices ranging from 44,750 – 47,750 CHF ( approx. $57,556 – $61,414 USD).
