Drake New Alex Moss NY Chain Virgil Abloh Tribute

5.9K

Prefer Hypebeast on Google

Save

Summary

Drake unveiled a new Alex Moss-crafted, iced-out clock chain inspired by Beauty and the Beast character Cogsworth
It’s seen as a tribute to Virgil Abloh who has a Lumière chain from the same film
The chain appears to underscore Abloh’s ethos that “time is the biggest luxury”

Drake continues to push the boundaries of bespoke jewelry, recently unveiling a dazzling new piece crafted by renowned New York jeweler Alex Moss. The iced-out creation, a Beauty and the Beast inspired pendulum clock chain of the character Cogsworth, is more than just a luxurious accessory; the chain is seemingly a tribute to the late fashion visionary and friend, Virgil Abloh.

The intricately detailed chain features a fully three-dimensional, diamond-encrusted clock, unmistakably reminiscent of Cogsworth, the beloved majordomo-turned-clock from Disney’s Beauty and the Beast. This specific motif immediately drew comparisons to a notable piece from Abloh’s own collection. In September 2021, Abloh himself revealed a diamond chain of Lumière, the candelabra character from the same film, crafted with jeweler Izzy Aronbayev. Abloh had described his Lumière piece as “metaphorically speaking,” hinting at deeper meanings often woven into his designs.

The connection between Drake’s new clock chain and Abloh’s Lumière piece suggests a thoughtful homage, extending beyond mere pop culture reference. Abloh frequently explored themes of time, luxury, and the recontextualization of everyday or iconic objects within his work at Off-White and Louis Vuitton Men’s. For many, his Lumière chain underscored his ethos that “time is the biggest luxury.” By commissioning Cogsworth, Drake appears to complete the iconic duo from the classic tale, simultaneously acknowledging Abloh’s artistic legacy and his profound influence on contemporary luxury and streetwear.

Alex Moss, who has consistently created audacious and highly personalized pieces for Drake (including his “Previous Engagements” necklace and “SSS4U” wallet chain), has once again delivered a piece that is as much a miniature sculpture as it is jewelry. While specific carat weights and diamond details are yet to be fully disclosed, the chain is undoubtedly a high-carat, meticulously crafted testament to both Drake’s passion for unique adornment and a subtle, yet powerful, nod to a creative genius gone too soon.