A$AP Rocky's AWGE SS26 Returns to Paris in "Obligatory Fashion"
Examining how uniforms become fashion statements, taking inspiration from his recent public trial.
Summary
- A$AP Rocky’s AWGE returned to Paris Fashion Week with its second collection, “Obligatory Fashion”
- The show examined how uniforms become fashion statements, how “ghetto” styles define luxury, and how institutional dress becomes cultural iconography
It was a big week for A$AP Rocky as he returned to Paris to present his second collection for AWGE. Following a surprise appearance at Jonathan Anderson’s debut Dior show, Rocky capped off his fashion week with the unveiling of the collection titled “Obligatory Fashion,” that appeared to be set to new tracks off of Rocky’s highly-anticipated new album.
The show served as a compelling commentary on how necessity breeds trends, how once-stigmatized “ghetto” styles now define luxury, and how institutional dress evolves into cultural iconography. As guests entered the show, they were greeted by masked uniform men, resembling SWAT individuals. Guests had to go through set of metal detectors which also lined the runway. Drawing from his own court house experience of his most recent public trial, the collection and set was a comment on the powerful alchemy that converts items born from practicality or social circumstance into symbols of aspirational style. This narrative unfolded through garments that challenged perceptions, blurring lines between what’s considered foundational and what’s deemed cutting-edge.
On the runway, Rocky offered tantalizing glimpses of his forthcoming PUMA footwear collaboration, featuring the striking Mostro Gabbia and a distressed interpretation of the classic Speedcat. Further elevating the footwear, Christian Louboutin lent select silhouettes, which were then customized with bespoke AWGE charms by Pavē Niteō. Pavē Niteō, fresh from their diamond-encrusted Ray-Ban debut at the Met Gala, also supplied Rocky’s personal jewelry for the evening, reinforcing the collection’s high-wattage appeal.
The collection was quintessentially Rocky, showcasing varying sides of the the multi-hyphenate musician. Taking inspiration from the suits he wore to the court and his everyday garb that consists of oversized bomber jackets and untucked gingham button-downs, the collection hinged on wearability for numerous occasions. From double-breasted cream and vibrant green suits to multi-layered boxers under low-riding chinos, the collection touches upon every facet of Rocky’s fashion wardrobe. Explicit and implicit statements were made, including wearable bullet-proof vests and jerseys that read, “Not Guilt, Stop Snitchin.”
A family affair, front row saw the likes of Rihanna, their son, A$AP Nast and more support Rocky on his second show.
