UnheardOf x adidas Celebrate Individuality With the Adistar Cushion 3 “Piggy Runners”

Name: Unheardof x adidas Adistar Cushion 3 “Piggy Runners”
Colorway: TBC
SKU: JS2974
MSRP: $185 USD
Release Date: March 29
Where to Buy: Unheardof

adidas reunites with UnheardOf founder Phil Lipschultz to introduce the Pork Chop “Piggy Runners” – a bold, limited-edition reimagining of the Adistar Cushion.

Draped in striking pink hues over premium suede and mesh, the “Piggy Runners” embody self-expression and individuality. UnheardOf’s signature Pork Chop pig decal, symbolizing Phil’s journey as an outsider, adorns the tongue, while customizable accessories allow wearers to make the design their own. Bold red accents on the midsole, eyelets and heel contrast sharply against the peachy pink tones, while pig-eye detailing on the right shoe’s heel adds a playful touch, echoing the embroidery on the tongue.

To amplify the message of self-acceptance, adidas Cornerstone Community and UnheardOf are transforming Cincinnati into a citywide celebration of pride, uniqueness and resilience. In the lead-up to the release, city buses wrapped in UnheardOf’s Pork Chop aesthetic will spread the call to embrace individuality throughout the streets. The campaign goes beyond visuals with interactive events at the American Signage Museum, including a sneaker workshop and scavenger hunt designed to inspire inner-city and rural students.