Hypegolf Drops: The Best Apparel and Gear for THE PLAYERS Championship
Capturing the tournament’s unique brand through style.
THE PLAYERS Championship may not be the oldest golf tournament on the calendar, but something about the highlight reels of Adam Scott, Tiger Woods and Hal Sutton conquering Sawgrass feels like a quintessential representation of the sport. Maybe it’s the fact that the tournament took off in the 90s at a time when the game was on the precipice of commercialization and modernization. Maybe it’s as simple as Tiger fist pumping while wearing a straw hat (yes, we know that took place in the US Amateur, but it adds to the mystique).
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Either way, there’s no arguing THE PLAYERS has a unique brand that can be captured through style, and the tournament has really been pushing its evolving slate of collaborations to keep up with the times. Just take a look at the Fan Shop onsite this week at Sawgrass which is loaded with up-and-coming labels alongside legacy brands. FootJoy by Jon Buscemi is a particular favorite of golf and fashion enthusiasts alike, but there are a few new contenders joining the fold this year which connect the tournament to its local Jacksonville roots. Below are our favorite PLAYERS gear and collections for 2025, and let us know if we missed any of your picks.
Lafavre
Lafavre
Lafavre
Lafavre
Lafavre
Lafavre
Lafavre is a Jacksonville-based brand taking inspiration from vintage sportswear, and it already has an impressive list of past collaborations with the NFL, the NBA and NCAA. In essence, what sets the brand apart is its insistence on making all of its licensed gear in the USA with Southern-grown textiles and custom, cut-and-sew specs. Its new collaboration with THE PLAYERS Championship is no exception.
The lifestyle-inspired pieces like heavyweight hoodies, corduroy hats, boxy t-shirts and varsity jackets will be sold onsite at the PLAYERS Fan Shop as well as online at lafavre.com. Some signature design elements include “904,” the local area code for northern Florida, written with a pair of oranges to replace the 0, and the nostalgic graphics which hark back to the beginnings of the tournament.
COBRA Golf
Cobra Golf
Cobra Golf
Cobra Golf
Cobra Golf
Cobra Golf
It’s become customary for the big OEMs to send their players into battle with limited edition designed bags and headcovers, but it’s not always easy to come up with something new each year. These COBRA headcovers are a playful reference to the alligators which lurk beneath the surface of Sawgrass’s many ponds and water features. Perhaps it’s a metaphor for the more tangible challenges that the course provides the 144-player field?
FJ by Jon Buscemi
Jon Buscemi X Footjoy
Jon Buscemi X Footjoy
Jon Buscemi X Footjoy
Jon Buscemi X Footjoy
Jon Buscemi X Footjoy
While other collaborations on the FootJoy slate have came and went, FJ by Jon Buscemi appears to have a reserved seat at the table, and for good reason. Each year the luxury designer who made a name for himself with Oliver Peoples and his own eponymous brand Buscemi provides just enough spin on a successful formula to keep things fresh.
This time around though The Player’s Shoe has stepped its game up and traded its off-white upper for a simultaneously understated yet unforgettable rose pink. The gold heel spoiler remains as a nod to the PLAYERS trophy, and small navy accents come through on the heel tab, tongue and outsole. Add this one to the trophy cabinet.
Sugarloaf Social Club
Sugarloaf Social Club
Sugarloaf Social Club
Sugarloaf Social Club
Sugarloaf Social Club
Sugarloaf Social Club
What started as an online community morphed into a clothing line which was recently acquired by Pro Shop Holdings, and Sugarloaf Social Club has been flexing its muscles this season pulling off a collaboration with Quiet Golf and now the unofficial fifth major. With its unmatched access to the TOUR archives, Sugarloaf curated a range of nylon hats with block lettering and 90s striped polos. “Play or Parish,” a favorite SSC slogan, is also used on the reverse side of cotton crewneck sweaters.
Nike Air Max Plus G
Nike
Nike
Nike
Nike
Nike
Nike’s PLAYERS Championship series took off in 2019 when the brand scripted Rory McIlroy in the showstopping Air Zoom Victory Tours. But after a few underwhelming efforts in 2023 and 2024, the Swoosh has returned with a pair which sees the return of the official PLAYERS logo and an undercurrent of storytelling.
The legend goes that in order to prepare TPC Sawgrass for opening day back in 1980 the designer Pete Dye required a herd of goats to carry out the final grooming. The goat emblem features on the tongues of the shoes while the heel counter is embellished with faux pony hair for a down-to-earth attitude.
Malbon Golf
Malbon Golf
Malbon Golf
Malbon Golf
Malbon Golf
Malbon Golf
With its own ambassador Jason Day competing in the field of PGA TOUR elites, Malbon Golf has returned for a second year to design an official collaboration with THE PLAYERS. Whereas last year delivered fishing shirts for on and off course year, this time the Buckets brand curated a selection of more functional gear. The tipped collar polo and nylon windbreaker are the two standout items.
Eastside Golf
Eastside Golf
Eastside Golf
Eastside Golf
Eastside Golf
Eastside Golf
Atlanta and New York-based Eastside Golf has also been given its own shot THE PLAYERS aesthetic, and the cult favorite brand opted for a casual approach with standout graphic t-shirts, hoodies and crewneck sweaters. TPC Sawgrass’s signature Mediterranean clubhouse is the focal point as it’s rendered in a vintage poster á la art deco style.
