Let your lips do the talking and your scent tell a story with Dior Addict’s newest collection, For 2026, Dior unveils a sweet, sensual array of fragrances to accompany the new Dior Addict Lip Glow Oils — introduced by Dior ambassadors Jisoo, Anya Taylor-Joy, and Willow Smith in a new campaign with visuals by Drew Vickers and a film by director duo TORSO — marking a new chapter in the Dior Addict story.
Telling a seductive, sensory tale of beauty, the A-list ambassadors embody the essence of the campaign, featuring signature scents, Dior Addict Rosy Glow, Peachy Glow, and Purple Glow — conceived by Dior’s Perfume Creation Director, Francis Kurkdjian — Dior Addict Lip Glow Oils – brought to you by Dior Makeup Creative and Image Director, Peter Philips – that capture the heart of Dior Addict history. “Willow, Anya and Jisoo are three strong, unique women, they have their own, individual story and are a true inspiration. That’s why they fit this campaign perfectly,” Philips shares. “Whatever age or whatever type of woman you are, our Dior Addict Lip Glow Oil will appeal and [awaken] the girl in every woman.”
The new faces of Dior Perfumes debut the brand’s latest beauty delights with the new Lip Glow Oils made for more than beautifying your cupid’s bow. Featuring two new finishes, Sparkly and Glaze, which join the iconic Juicy finish – the Lip Glow Oils deliver hydrating power like no other. The tempting trio’s designed to treat your lips to 24-hour hydration and eight hours of silky smoothness, courtesy of a newly infused cherry oil. With this latest launch of the Lip Glow Oil, the brand revisits its renowned pH-activated technology, which crafts a custom color based on each individual’s natural lip shade. However, your pout benefits from an extra boost with the signature shine effect, a standard of every Lip Glow Oil.
As new additions to the Dior Addict family, Sparkly and Glaze arrive in nine sophisticated shades — including Sparkly’s pop of pink with 085 Cupcake and Glaze’s 104 Black Cherry. Meanwhile, Juicy is revamped in subtle pinks and peaches, showcased in shades 001 Pink and 041 Peachy. The three Lip Glow Oils unlock a new level of luxury, while the Dior Addict perfumes — Rosy Glow, Peachy Glow, and Purple Glow — play a powerful role in the transformation, with sweet spritzes that tell a story. “I needed to create perfumes that would convey luminous sensuality and embody the spirit of today’s young generation, which is pretty dynamic,” Kurkdjian says.
Inspired by Dior’s finest flowers – rose, jasmine and iris — the fragrances reveal hidden fruity notes of lychee, peach and raspberry — an irresistible blend that ignites the senses. “These perfumes have color, shine and a true identity that is instantly seductive. I pursued a certain idea of ‘simplicity,’ in the best sense of the word,” Kurkdjian continues.
With the Dior Addict Lip Glow Oils and Rosy Glow, Peachy Glow and Purple Glow perfumes, a new age of the Dior Addict has arrived – and you won’t want to miss it. Available now on Dior.com, explore this era brought to you by Peter Philips and Francis Kurkdjian.