The Tastes of Coca Cola and OREO Come Together in New Limited Edition Drink
A peculiar collaboration.
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In a strange and unexpected collaboration, Coca-Cola and OREO have teamed up for a limited edition drink.
Dubbed the “Zero Sugar Limited Edition,” the drink is inspired by “besties” worldwide and is a combination of the refreshing Coca-Cola taste with hints of unnamed cookie flavors inspired by OREO’s long list of offerings. “Bringing together the playfulness of OREO and the Real Magic of Coca-Cola is so unexpected, but also feels so right because we are alike in so many ways,” Oana Vlad of The Coca-Cola Company said in a statement. “As a first-of-its-kind collaboration for both brands, we are thrilled for besties around the world to join us in celebrating new products, great experiences and unexpected moments of connection.”
Eugenia Zalis of Mondelez International added, “At OREO, we strive to identify fresh ways to excite consumers and, with this collaboration, we have truly upped the ante. The bestie bond forged between OREO and Coca-Cola is a playful way to unite our fanbases and celebrate the power of connection and togetherness. We cannot wait to see the reaction to the campaign and hope fans are excited to experience the latest twists on two classics.”
Bottles of the Coca-Cola x OREO Zero Sugar Limited Edition will hit major stores nationwide this September, while canned versions will be available at Pizza Express, Popeyes and Slim Chickens restaurants.