Alton Mason Becomes The Bachelor in Poster Girl's Newest Campaign
“The Love Factory” campaign also features a star-studded ensemble including Kim Petras, The Clermont Twins and more.
British fashion label Poster Girl has recruited Alton Mason, Kim Petras, The Clermont Twins and more to bring its stylized version of The Bachelor to life. The three-episode series plays on classic Bachelor tropes with the iconic rose ceremony and confessionals getting a Poster Girl makeover.
Aliyah’s Interlude, India Love, Lana Rhodes and Salem Mitchell also help bring this parody to life with dynamic performances. The women are shown fighting for Mason’s love and starting catfights with each other. Multiple references to iconic media like The Shining, The Princess Diaries and Celebrity Big Brother fill the videos with plenty of pop culture easter eggs. Rapper Flavor Flav also makes an appearance in the final episode to provide some guidance on Mason’s bachelor journey.
As for the collection itself, it stays true to the signature Poster Girl style with many familiar silhouettes being reintroduced in new colors and materials. Garments are mainly red, black and pink for a romantic feel while trendy cheetah print also dominates, working with sheer and latex looks to lock in the overall sultry vibe.
“The Love Factory” Collection is available now via Poster Girl’s website. You can watch the full series on its Instagram.