MANORS Golf Continues Its Assault on Technical Sportswear
Bringing new core pieces and a golf-meets-fishing shirt into the fold.
In today’s golf market it takes a lot to stand out from a myriad of lifestyle-golf brands. London-based MANORS was one of them until it changed course, relaunching a year ago with new branding and, more importantly, a new approach to designing to apparel. Nowadays, the brand caters itself both to hardcore players looking for fresh takes on golf staples and urban adventurers with closets full of Salomon and Arc’teryx. Since last March MANORS has now released three volumes of its Frontier Collection, each one building on the previous with new core offerings plus flourishes of stand out pieces.
New additions to the core lineup for this season include the Course Short and Quarter Zip Tech Mid Layer, as MANORS continues to fine-tune its mastery of performance fabrics. The articulated seams on the mid-layer garment create a distinctly athletic look, but more importantly allow for freedom of movement through the upper back and shoulders. The raised neckline provides some extra protection from the elements, and the piece is minimally branded on the back right side.
Similar to items from earlier volumes of the Frontier Collection like the Zip Off Tech Plus Fours or the Greenskeeper Trousers, the Caddie Shirt endeavors to reimagine traditional golfwear through the lens of contemporary fashion and performance. The silhouette is inspired by functional fly fishing garments, but the full placket also gives it a touch of sophistication and versatility.
The Frontier Collection Vol. III is available from today on MANORS’ website and select retailers, with products priced between roughly $80 and $190 USD. Check out the items in the gallery above, which were shot in the unlikely golf destination of Morocco.
