Mountain Dew To Sell Baja Blast Nationwide All Throughout 2024
To celebrate the 20th Bajaversary.
For two decades, PepsiCo‘s Mountain Dew has been a staple amongst pop drinkers and the Baja Blast has been a fan favorite that has been exclusive to Taco Bell. Now, for the first time ever, the drink will be made available to everyone nationwide all year round in celebration of the 20th Bajaversary of the drink.
To those who have never had the Baja Blast, the drink excites the tastebuds with a tropical lime flavor that comes in its own unique teal color. Balancing juice and soda flavors, the combo has been the go-to drink for devoted followers since its conception in 2004. Now, in celebration of 20 years of the drink, anyone can try the drink without having to go to Taco Bell. In a statement, JP Bittencourt, Vice President of Marketing at MTN DEW said, “MTN DEW BAJA BLAST has cemented its place as a fan-favorite flavor in pop culture and as a staple in countless Taco Bell orders, so we knew we had to celebrate its 20th anniversary in a big way.”
The Baja Blast will also see its own Super Bowl commercial during Super Bowl LVIII in February.
