Bottega Veneta Packs Its Bags and Heads Far, Far Away for Spring 2024
Matthieu Blazy takes us on a journey of self-discovery, redefining common wardrobes with sophisticated silhouettes and premium materials.
Season after season, Matthieu Blazy‘s design language has evolved across Milanese runways that expand his trajectory for Bottega Veneta. Since taking over from Daniel Lee, Blazy has reinterpreted wardrobe staples in elevated formats, focusing on premium craftsmanship and sophisticated silhouettes.
For Spring 2024, Bottega Veneta transported guests to a fashion-forward jungle. The expansive venue in Milan’s Bovisa district was colored with hand-painted maps, communicating Blazy’s exploratory messaging with leather compass watch invitations.
The collection was undoubtedly wearable, seeing daring attitudes migrate into everyday wardrobes (and then some). Chirping birds and flowing waterfalls enchanted the room with alfresco sensations, ignited by men and women with packed bags ready for travel.
First, tweed coats and clean white underpinnings walked the runway with glossy clutch bags, complemented by patchwork-style knitwear designed for cozy getaways. Refined businessmen took the city by storm in fringed outerwear, striped shirting, and leather neckties, holding braided accessories and dated newspapers in hand.
Modern trench coats evolved into scarves with buttoned detailing and pleated trousers, while tasseled co-ords landed in black, white, and wine-like tones. Abstract paintings appeared on single-shoulder dresses with an artistic feel, while light blue sets with zig-zagged edges accompanied bold red uniforms. Fuzzy pom-poms popped from skin-revealing woven dresses destined for lavish parties, rounding things off with a floor-length dress adorned with exposed threads of yarn.
Take a closer look at Bottega Veneta’s SS24 collection in the gallery above, and stay tuned for more Milan Fashion Week coverage on Hypebeast.
In case you missed it, Bally SS24 saw Simone Bellotti debut elevated House codes with simplicity and elegance.
