Jordan Brand Remixes a Classic With Its Air Jordan 4 "Red Cement" in This Week's Best Footwear Drops

Now that Labor Day is behind us, the time has come to buckle up for an eventful month in the realm of footwear. New York Fashion Week commences this week, and to coincide with all of the runway action, a plethora of popular footwear imprints have lined up a flurry of new collaborative styles and handsome inline installments for you to upgrade your fall/winter rotations. Over the coming days, Nike, Jordan Brand and more are stocking the shelves with new heat, but before we break those down, let’s time travel to last week to summarize all of the biggest sneaker stories that emerged.

As usual, we kick things off with exclusives. Hypebeast had the chance to sit down with BBC ICECREAM‘s chief of staff Mimi Choi in the latest Sole Mates installment to chat about her experiences working with Pharrell and her profound love for the adidas NMD. Transitioning over to the news side, Nike and Jordan Brand provoked some excitement for its loyal fans by previewing a flurry of heavy hitters. Travis Scott revealed his forthcoming Nike Sharkidon and Attack collaborations, Supreme dropped its Nike SB Dunk High/Low “Rammellzee” team-ups and teased a Courtposite collab, while more images of The Powerpuff Girls x Nike SB Dunk Low “Blossom” surfaced. On the Jumpman side, we captured a look at another one of La Flames’ Cut the Check colorways, J Balvin’s Air Jordan 3 “Rio” iteration and an on-foot look at the Air Jordan 11 “Gratitude.”

More news regarding the Fear of God x adidas partnership turned up on our radar as we received closer looks at at one of the collection’s Rivalry Low 86 colorways and another low-cut silhouette. Other enticing initiatives included Coco Gauff debuting the upcoming Aimé Leon Dore x New Balance T500 capsule and Moncler unveiling its assorted footwear collection for FW23.

Now that we’ve informed you on all of the latest and greatest sneaker updates, let’s dive into this week’s top 10 releases. Scroll further down to learn more, and when you’re wrapped up there, be sure to check out the HBX online store to shop for more footwear options.

Off-White™ x Nike Air Force 1 Mid “Sheed”

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Release Date: September 5
Release Price: $205 USD
Where to Buy: Sneaker Politics and Concepts (in-store only)
Why You Should Cop: Basketball has had major influence over Virgil Abloh’s design journey, and while he’s no longer with us, his contemporary streetwear brand Off-White™ is keeping this passion alive with this latest Nike Air Force 1 collaboration. The new makeup draws inspiration from one of Rasheed Wallace’s past AF1 makeups from 2001 by adopting its glossy black uppers and white accents. Direct nods to the versatile big man are present through the “30” hits on the collars to nod to his jersey number as well as his fadeaway icon that is positioned on the lateral heels.

and wander x Salomon XA PRO 3D GORE-TEX

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And Wander

Release Date: September 6
Release Price: TBC
Where to Buy: and wander
Why You Should Cop: and wander and Salomon are back at it this week to unleash its weatherproof XA PRO 3D GORE-TEX team-up. The kicks are fashioned with an understated brown and black palette that aligns with the upcoming fall season. It features Salomon’s toggle one-touch shoelace system, added support in the heel and sole unit and co-branded banners down the throat.

Nike KD 3 “White/Gold”

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Release Date: September 7
Release Price: $130 USD
Where to Buy: Nike
Why You Should Cop: Nike has finally opened up the opportunity to let Kevin Durant’s past signature catalog receive a retro run, and kicking things off will be his KD 3. The low-cut kicks are set to release with a regal white and gold colorway. A majority of the kicks are prepared with crispy white leather overlays and off-white mesh quarter panels while gilded accents appear across the rims of the borders and the branded hits atop the tongues, heels, medial panels and insoles.

thisisneverthat x New Balance 550 “Brown”

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Release Date: September 7
Release Price: $130 USD
Where to Buy: New Balance
Why You Should Cop: Korean streetwear label thisisneverthat is one of the latest partners to lend its touch to the ultra-popular New Balance 550. And after giving its three-pronged collection a launch in Asia, it’s giving fans another opportunity to get their hands on the “Brown” colorway through a stateside launch. The fall-friendly kicks are prepared with a muted brown canvas uppers and solid black accents that’s inspired by black soles used in skateboarding and hiking shoes in the 90s.

Eastside Golf x Air Jordan 1 High Golf “Change”

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Release Date: September 8
Release Price: $180 USD
Where to Buy: Nike
Why You Should Cop: Collaborative footwear and apparel efforts have been a focus for Jordan Brand’s golf division in recent years, many of which have been executed alongside Eastside Golf. This week, the duo reunites to introduce its Air Jordan 1 High Golf “Change” colorway which salutes the year that the PGA lifted the ban on non-white players. “CHANGE” and “1961” are written across the box and the heel counters to express its affection for one of the game’s most historic moments.

Corporate Got Em x Jordan Air Ship

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Corporate Got Em

Release Date: September 8
Release Price: $150 USD
Where to Buy: Corporate Got Em
Why You Should Cop: Jordan Brand has been elevating the Air Ship’s catalog by filtering it through a variety of partners this year, and the latest to be welcomed to the fore is Matt Tomamichel’s Corporate Got Em entity. The kicks serve as a love letter to the city of Cincinnati, and each pair is packaged with a story card that expresses Matt’s story of perseverance and commitment to his community and 20 years of success in retail.

Jordan Tatum 1 “Home Team”

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Release Date: September 8
Release Price: $120 USD
Where to Buy: Nike
Why You Should Cop: Jayson Tatum introduced his first signature sneaker earlier this year, and its portfolio continues to grow with striking installments. The latest to hit the shelves will be the Celtics superstar’s “Home Team” colorway which comes predominantly styled with white and black uppers while “Total Orange” and “Green Strike” accents are sprinkled tongues, branded lateral heels and bottoms.

Nike V2K Run

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Release Date: September 8
Release Price: $110 USD
Where to Buy: Nike
Why You Should Cop: Y2K style has made its full return, and Nike is capitalizing on its resurgence by introducing a new lifestyle runner that channels that very vibe: the V2K Run. You can essentially consider this a remastered version of the popular Vomero as it bears an open mesh construction, flashy metallix accents, semi-chunky heels and a vintage runner’s aesthetic.

Air Jordan 4 “Red Cement”

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Sneaker Politics

Release Date: September 9
Release Price: $210 USD
Where to Buy: HBX, SNKRS and Sneaker Politics
Why You Should Cop: Jordan Brand will often take its OG silhouettes and flip them with modernized twists to create modernized retro colorways. And this week, we’re going to see the sportswear imprint debut the Air Jordan 4 “Red Cement” — a remixed variation of the model’s classic Air Jordan 4 “White Cement” offering that swaps out the “Cement” accents atop the cages, heels and midsoles for a bold “Fire Red” hue.

Mimi Plange x Nike LeBron 20 “Ceremony”

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Mimi Plange/Nike

Release Date: September 9
Release Price: $250 USD
Where to Buy: Mimi Plange
Why You Should Cop: LeBron James will often tap various designers and brands to reinterpret his signature Nike kicks. And this month, the four-time NBA champion has called up Mimi Plange to rework his LeBron 20 with a “Ceremony” motif that draws inspiration from the Maasai people of Tanzania with its mixed media details that tap various weaves, textures and satin embroidery.